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Business for Sale Overview:

This business was founded 12 years ago by the Vendor with a generous combination of innovative insight and entrepreneurial spirit and has been significantly invested in, growing in its time to become a well known and valued enterprise with a reputation for the quality and variety of its facilities, location, instruction, safety and value for money. Facilities include: Fully equipped gymnasium, Large aerobic studio, Finnish saunas, Fast Tan sunbed, Beauty massage and fitness testing, Supplements and canteen sales. This unique business offers customers an opportunity to spend time enjoying a comprehensive health and fitness experience, with members and guests use of the facilities flexibly offered. Discrete areas for retailing branded goods consistent with the theme of the business and refreshments are also offered. The business benefits from full air conditioning in the Bar, Gym and Studio.

Property Features and Assets:

The business is located in an easily accessible area in the Midlands and operates from a circa 10,000 sq. ft. area including fitness gym, reception, retail area, aerobics studio and changing & toilet facilities, saunas and sunbeds with a further area for expansion and development. The premises are leasehold with rent payable annually of £40,000 with annual rates of circa £17,000 and has a further 18 months remaining on a renewable agreement; which has been confirmed. The site benefits from CCTV security combined with a full alarm system and key holder service. The gym is open 7 days a week: Monday - Friday 6:30am to 10:00pm, Saturday & Sunday 8:30am to 4:00pm.

Market Competition and Expansion:

The business has used local newspaper and radio advertising combined with leaflet drops which could be combined with special mail-out promotions and there are excellent opportunities to increase these activities and to continue to invest in the club’s website to market the business more aggressively and to significantly increase turnover. A high proportion of the business's revenue has been due to its excellent reputation for quality and service, strong word of mouth recommendation and internal referral scheme