Owner Financing is Available
Business for Sale Overview:
This company provides copier and printer dealers with a non-invasive software tool for tracking, analyzing and managing meter reads and ink/toner cartridge levels for their customers. The company’s software allows for more efficient billing for ongoing maintenance and service contracts based upon the page counts from meter reads. Dealers then use the data and reporting provided by the software to create customized solution sales for their customers. Using the Software as a Service (SaaS) model, dealer customers pay monthly usage and support fees and have the application hosted. By targeting dealers as its channel strategy, the company has developed a product that performs exceptionally well and is distinguished from its competitors “because it works.” While this may seem trite, competitive products do not work consistently well without customer interaction, hand holding and some degree of ongoing customization. The software’s easy installation, straightforward user interface, and full range functionality set it apart from the competition. The company is also known for its readily accessible and timely customer support that includes problem-solving with technical experts who respond in person to specific problems. Additionally the shared data model of SaaS provides information that the company uses to continually improve the product. Monthly updates maintain the application with the latest and broadest selection of printers, MFP’s (multi-function printers, print/scan/fax), copiers, scanners and other digital image devices. It is estimated by management that it would take a team of four engineers more than two years to reverse engineer the current software product during which time additional features and functionality will have been designed in to new versions.
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Property Features and Assets:
The software developer and CEO estimates the total investment cost of designing and upgrading the software is $1.8 million through 2010, including custom language versions in Portuguese and Japanese.
Market Competition and Expansion:
The company’s software is designed to fill the dealer/VAR/IT System Integrator need for meter count, device tracking, supplies management and seamless pass-through of billing data to commonly used accounting packages (allows dealers to accurately bill for managed solutions). It is preferred by dealers because it works. The conventional wisdom of the industry is that an end user needs to have minimum printing/copying demand of at least 10,000 pages per month in order to be a target for a print management solution sale. With target dealers (about 3,000) having on average about 1,000 such accounts, there is an estimated end-user customer base available of 3 million businesses. With an average of 10 or more devices per each target market business, the addressable market for printer/copier meter reading devices is estimated to be about 30 million in the US. Additionally, major international markets of Canada, Mexico and South America are virtually untapped. The company signed with leading South American and Japanese distributors for expansion.
Reason for Selling:
Accelerate growth as minority owner or employee.
Additional Details:
- The property is leased.
- The owner is willing to train/assist the new owner.
- This is not a homebased business opportunity.
- This is not a franchise resale opportunity.
- This is not a distressed business or bankruptcy situation.
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