E-Commerce Self Tanning Company

Business Overview:

This company’s brand offers a range of self-tanning products highly praised by French influencers. They specialize in self-tanning mousses, serums, and mists, all of which are of exceptional quality and are sourced from reliable suppliers. Their innovative self-tanning foam has gained popularity for its effectiveness and ease of use. With a strong online presence, our products are primarily sold through our online store, which accounts for approximately 57% of our sales.

Additionally, their products are available in pharmacies, making up 38% of our distribution channels. They also participate in trade fairs to showcase our products and connect with customers face-to-face.

Key Performance Indicators for this brand include product virality, effective marketing management, product quality, and innovation targeting young individuals. They strive to continuously improve and innovate our products to meet the needs and preferences of our customers while maintaining a strong brand presence in the market.

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