Business Overview:
The Company was established in 1966 and has grown to be one of the most reputable brands in the fishing tackle industry. Headquartered in the Midwest, the company manufactures and distributes a wide variety of fishing baits and lures. Approximately 20% of its products are manufactured at its U.S facility and 80% comes from international contract manufacturers. While a small percentage of products are sold under the Company’s OEM customer logos, 80% are sold under its own logo. The Company’s main customers include mass merchants such as Bass Pro Shops and Wall-Mart. It also sells to online suppliers, a customer sector that has increased notably with the rise of e-commerce. Marketing efforts focus on sponsorship of major bass fishing tournaments and TV/ESPN programs. The owner oversees day-to-day operations and a staff of 85. He will stay with company to assist in a growth strategy. He would like to retain a minority equity position.
For more information regarding this listing please contact us by completing the "Contact the Seller" form to the left. We look forward to hearing from you.
Property Features and Assets:
Facilities include a 32,000 square-feet facility which the company owns and an additional 20,000 square-feet space that is leased.
Market Competition and Expansion:
The fishing tackle industry is extremely competitive and the company has established a solid position in the marketplace. With mass distribution in big box stores and online retailing, and with competitively priced products, the Company will continue to be a market leader.
Positioned for substantial growth from $6 million to $9 million+ (projected revenue growth from 2010 to 2012.) Growth strategies include add-on acquisitions of other fishing tackle manufacturing companies.
Reason for Selling:
Grow Company
Additional Details:
- The property is owned.
- The owner is willing to train/assist the new owner.
- This is not a homebased business opportunity.
- This is not a franchise resale opportunity.
Resources: