Business Overview:
Known for its Leadership Excellence publications, the membership data base has 3,200 paid individual and bulk print and 211,000 individual land bulk electronic. According to owner Ken Shelton, the product line could produce $2 million first year. The Leadership Excellence product line should produce about $2 million a year with the right acquisition partner (We did $2.9 million in 1999). Poised for a turnaround with the right investor who sees the potential in the leadership development arena. Great intellectual assets.
For more information regarding this listing please contact us by completing the "Contact the Seller" form to the left. We look forward to hearing from you.
Property Features and Assets:
In leased facilities.
Training: Owner willing to stay on up to three years; he was a finalist last year to be editor of Harvard Business Review. Former ghostwriter for Stephen Covey.
Market Competition and Expansion:
Leadership Excellence has invested $10 million in Building the Brand. We have invested some $10 million over 25 years in building the Executive Excellence brand worldwide through travel, trade show exhibits, speaking, public programs, direct telephone marketing, direct mail, catalog, retail, and partnerships. They have made over 5 million marketing calls, mailed some 3 million magazines, sent out 2 million direct mail pieces or catalogs.
Here is $10 million in up-sell and cross-sell potential with other products and programs. The magazines are perfect vehicles for up-selling and cross-selling leadership products and programs, including consulting, coaching, and training.
Reason for Selling:
Will discuss on inquiry.
Additional Details:
- The property is leased.
- The owner is willing to train/assist the new owner.
- This is not a homebased business opportunity.
- This is not a franchise resale opportunity.