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Wall Street Deli

Wall Street Deli
  • Liquid Capital Required: $200,000
  • Net Worth Required: $750,000
  • Total Investment: $65,000 - $367,000
  • Training Available
  • Financing Available

The total start-up cost for a Pudgie’s Naked Chicken Co. restaurant is approximately $65,000 - $367,000, not including working capital. Also, please note, $200,000 of the total start-up cost must be unencumbered (not borrowed) liquid capital and you must be ready to make a full-time commitment within three months.

Why Wall Street Deli?

Wall Street Deli 01

Wall Street Deli is a unique fast-casual restaurant that prides itself on our ability to offer consumers a large variety of upscale made-to order items that follow today's industry trends. The only true New York style deli with a national presence, units are primarily located in airports, downtown office buildings, hospitals and college campuses. Wall Street Deli design packages are flexible and affordable. Locations themselves have relatively low build-out costs, since venting is not required, and size can be anywhere from 600 to 2,000 square feet. Some even afford you the ability to offer customers alfresco dining.

Wall Street Deli 02


Founded as a Stand N Snack in 1967 the chain grew rapidly and in 1987 was renamed Wall Street Deli. Along with its new name, the chain underwent a complete redesign that resulted in an upscale, New York style delicatessen. The concept was purchased by WSDS, Inc. in 2002.

In 2007 TRUFOODS, LLC became the franchiser, providing Wall Street Deli with the solid business acumen and strong financial backing the franchise needs to maintain its national presence and continue its rapid growth.

Products and Services

Everything prepared at any Wall Street Deli is made with your customers needs in mind. From the delicious made-to-order sandwiches to our freshly prepared salads and gourmet soups. The entire menu is designed for people who want their meals quickly without skimping on quality or nutritional value. Keeping up with today's demands, the Wall Street Deli strategy is simple; focus on a menu designed to reflect changing customer tastes, lifestyles and nutritional habits; while continuing to provide a sophisticated dining environment. Wall Street Deli is always up on new menu trends and products that keep your deli fresh. With proven opportunity for store growth and flexible hours of operation that afford an agreeable lifestyle your Wall Street Deli is sure to be an exciting investment in your future.

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Training and Support

All franchisees must successfully complete basic training at a certified training store as well as a 15-day training program. The program will cover day-to-day operation, costs controls, staffing, labor controls, and management skills. All the training will take place in an operation shop to assist in your opening period, we will send one of our Regional Director's of Operations to your shop for 7-10 days.

Ideal Candidate

We're looking for franchise owners who are outgoing and have sales, marketing, and/or management experience, and who are results oriented. A person who can build relationships, lead a team, and who has the motivation to excel! You must have a minimum of $200k in liquid capital, and be ready to make a full-time commitment within three months.

*This advertisement is not an offering. An offering can only be made by prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law.

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