Astrology App with $400K/yr Subscription Revenue

Tallinn, Estonia

Asking Price: Annual Revenue:
$600,000 $482,265

Technology: Software

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RE: Astrology App with $400K/yr Subscription Revenue Broker: Eric Owens
Owner Financing is Available!

Quick Facts

Asking Price: $600,000
Annual Revenue: $482,265
Net Profit: $210,694
Cash Flow: $210,694
Total Debt: Not Disclosed
FF&E: Not Disclosed
Real Estate: Not Disclosed
Year Established: 2019
Employees: Not Disclosed
BBN Listing #: 294232664
Broker Reference #: 578216

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Business Overview:

For sale is a rapidly growing astrology app with $40,000+/month subscription revenue.

The app is a female-oriented guide that provides daily insights on career, personal relationships and financial opportunities based on astrology and a set of algorithms. The app gives the answers to the questions a user might have in mind in different forms: predictions, short answers, tarot cards, etc.

The app is sold on a subscription basis and has experienced fast growth over the last six months. It has carved out it's own sub-niche within astrology on the App Store as it is oriented more on the personality and everyday aspects of life, rather than pure astrology and mysticism. Users love the app and it has been featured as a #1 horoscope app in an international women's magazine.

Highlights & Key Assets:

o High quality design tailored for all generations of iPhones currently supported by Apple.
o Steady growth of active paid subscribers and overall retention. Some users return to the product and become paid subscribers or buy lifetime access 3 months after trying the app for the first time.
o Defensibility - this is an established astrology-themed application and that niche is not currently available for new businesses to enter due to strict regulations from Apple.
o Stable codebase: only 0.05% of users experience crashes. The backend doesn't require attention or any manual maintenance during most months. The backend infrastructure's uptime is currently 482 days.
o Automated content management.
o Good rankings in AppStore, which provide a steady source of organic traffic.
o 600-800 daily downloads organically (ASO) with ARPU in the first months of roughly $0.45 so the app generates at least $300-$400/day from free organic downloads.
o 800 paid daily downloads from Apple Search Ads and Facebook Ads.
o Ready-made mobile business, which can be used for converting any acquisition channel into paying users immediately.
o Growth potential through scaling current paid channels, starting new paid channels and PR.

NOTE - Financials shown are the run rate based on the past 4 months.

To request more information regarding this listing, simply check the ADD TO REQUEST INFO BASKET button and when you are done searching and have made all your selections, simply click on the REQUEST INFO button at the bottom of the page.

Reason for Selling:

Pursuing a different venture.

Additional Details:

  • The property is owned.
  • The owner is willing to train/assist the new owner.
  • This is a homebased business opportunity.
  • This is not a franchise resale opportunity.

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