NOT DISCLOSED, NOT DISCLOSED
| Asking Price |
$75,000 |
Year Established |
2023 |
|
| Annual Revenue |
$155,805 |
Reason for Selling |
The owner is selling to focus on growing family responsibilities. |
|
| Annual P/L |
|
Attention |
Dan Humke |
|
| Annual Cash Flow |
$18,251 |
Listing Number |
1012279 |
|
| # of Employees |
|
Business Category |
Retail: Health, Beauty, Nutrition |
|
Business Overview:
A profitable, community-driven boutique fitness studio in the affluent south Denver metro, specializing in coached small-group strength training for busy professionals and parents. Established in 2023, the business has grown to roughly 90 members (84 active) on recurring month-to-month memberships, with strong retention (about a 13-month average tenure and roughly half the base past one year) and no meaningful customer concentration.
The model is simple and scalable: members pay $145-$195/month across four membership tiers for coached, programmed strength classes delivered by a team of six independent-contractor coaches. The owner is only lightly involved - about 10 hours per week, primarily lead response and marketing oversight - making this a genuine owner-operator or semi-absentee opportunity. Day-to-day class delivery does not depend on the owner.
Financial highlights:
- Trailing-twelve-month revenue of approximately $155,800, up from about $144,900 (2025) and $100,500 (2024) - roughly 44% growth between the two full years.
- Normalized seller's discretionary earnings (TTM) of about $18,300 and EBITDA of about $16,500.
- The business turned operating-income positive in 2026 year-to-date, a clear inflection point following an October 2025 brand refresh that improved lead quality and conversion.
- Membership pricing has not changed since opening - an untested pricing lever for a new owner.
Operational strengths:
- Modern strength and conditioning equipment purchased new in 2023, owned free and clear (no financing or liens), conveying with the sale.
- Documented standard operating procedures across seven functional areas plus an automated 90-day member-onboarding sequence.
- A clean, off-the-shelf technology stack (member-management/billing platform, accounting software, and ad management) that transfers by assigning the existing accounts.
- An efficient acquisition funnel: paid search feeds intro consultations that convert at roughly 50%, at a cost per acquisition near one month's membership.
Growth opportunities:
- Existing classes run only 35-45% full, so incremental members convert almost entirely to margin with no additional coaching hours required.
- Clear runway to add class times and to expand the service mix into personal training, nutrition coaching, and semi-private training - all of which fit the existing space, programming, and staff.
Offered as an asset sale: the buyer forms a new entity and acquires the equipment, brand, member base, systems, and an assignable lease, free of legacy liabilities. The seller will provide a hands-on transition. This is a turnkey, systemized business with recurring revenue and a loyal local membership - well suited to an owner-operator, a fitness professional, or a strategic buyer seeking a profitable, growing foothold in a strong south-metro market.
Property Features and Assets:
~3,600 sq ft of leased flex space in a dense, higher-income residential corridor in the south Denver metro, with good parking; most members live within three miles. The build-out includes a full multi-station strength rig plus free-weight and conditioning equipment (owned free and clear), and an underutilized front lounge/retail area. The current lease runs through year-end 2026 at about $6,369/month all-in (base plus CAM); a new 3-5 year lease is anticipated at market terms, assignable to a qualified buyer with landlord approval.
Market Competition and Expansion:
Pros: An affluent, fitness-engaged south Denver trade area with a loyal, recurring membership base and no customer concentration. The business is differentiated as coached, strength-first training - deliberately not high-intensity CrossFit or generic HIIT - competing on coaching quality and culture rather than price, which supports strong retention. Cons: The local fitness market is competitive (CrossFit boxes, semi-private and personal-training studios, and big-box gyms), and current margins are modest while the membership base continues to scale.
Additional Details:
- The property is Leased.
- The owner is willing to train/assist the new owner.
- This is not homebased business opportunity.
- This is not a franchise resale opportunity