NOT DISCLOSED, North Carolina
| Asking Price |
$399,000 |
Year Established |
2006 |
|
| Annual Revenue |
$699,014 |
Reason for Selling |
Retirement |
|
| Annual P/L |
$0 |
Attention |
Terry Smith |
|
| Annual Cash Flow |
$162,681 |
Listing Number |
1012961 |
|
| # of Employees |
3 |
Business Category |
Manufacturing: Clothing, Jewelry |
|
Business Overview:
Established in 2006, this family-owned North Carolina boutique began as a bridal and formalwear shop and has grown into a trusted retail destination. Over 17+ years, the business has evolved to meet the needs of its community, now focusing on versatile clothing and accessories for everyday women.
In 2017, the store successfully transitioned to a boutique model, expanding its selection to include stylish pieces that move seamlessly from work to casual settings. The business operates both in-store and online, offering a curated mix of classic, feminine styles with a modern touch. Known for its strong customer service and loyal following, this boutique has built a lasting reputation for quality, value, and trust within the community.
The boutique offers a carefully curated selection of clothing and accessories designed for work, casual, and social settings, blending classic, feminine styles with a touch of trend. The store features approximately 1,000 square feet of selling space, with additional upstairs areas for inventory and work, allowing for organized seasonal rotations and weekly product launches of 15–30 new styles. Operations include both in-store and online sales, with a synchronized POS system ensuring seamless inventory management. The owner leads buying, procurement, and digital content creation, while a manager and supporting staff maintain day-to-day store operations.
Property Features and Assets:
<p>Founded in 2006, this family-owned boutique began as a small bridal and formalwear shop, fulfilling the owner’s lifelong dream of retail ownership. Over the past 17+ years, the business has successfully adapted to meet the evolving needs of its North Carolina community. As customer demand shifted toward versatile, everyday clothing and accessories, the boutique strategically transitioned in 2017 to focus exclusively on this market. Today, it stands as a trusted destination for women seeking stylish, functional pieces, with a long-standing reputation for quality, value, and personalized service.<br> <br></p>
Market Competition and Expansion:
<p>This boutique offers a rare opportunity to acquire a profitable, community-rooted business with 17+ years of customer loyalty and a strong reputation for quality and service. Its curated, versatile product line drives consistent sales and appeals to a wide audience, while dual revenue streams from in-store and online channels provide stability and growth potential. Proven systems, trained staff, and integrated POS technology ensure a turnkey operation that allows a new owner to step in with minimal disruption.<br><br>Social Proof & Community Engagement: On Facebook, Cameo Boutique has over 227 reviews with a 96% recommendation rate, which is one of the highest volume engagement levels for a boutique in the Swansboro area.<br><br>The "Marine Corps Ball" Niche: Their dominance in the formal wear market is backed by customer testimonials explicitly citing their ability to find, order, and alter ball gowns on extremely tight timelines.<br><br>Digital Presence & Sales: Their Tuesday Night Live sessions on Facebook Live regularly draw hundreds of views per video, showing a consistent digital-first marketing strategy that many competitors do not have.<br><br>Operational History: Their official "Our Story" page confirms they have been a staple in historic Swansboro since 2006, evolving from a small bridal shop into a full-scale popular boutique.<br></p><p><br></p><p>Digital Expansion: Email marketing, social media advertising, and live online selling to increase online sales beyond 15%.<br><br>Inventory Strategy: Optimize seasonal purchasing and curated collections to further improve margins and turnover.<br><br>Operational Scaling: Opportunity for absentee or owner-operator models; systems already in place for smooth operations.<br><br>Brand Growth: Expand marketing to nearby communities or leverage social media influencers to attract new customers.<br> <br></p>
Additional Details:
- The property is Leased.
- This is not homebased business opportunity.
- This is not a franchise resale opportunity