NOT DISCLOSED, Washington
| Asking Price |
$2,800,000 |
Year Established |
2020 |
|
| Annual Revenue |
$3,857,644 |
Reason for Selling |
Pursue Other Interests |
|
| Annual P/L |
$0 |
Attention |
|
|
| Annual Cash Flow |
$1,135,291 |
Listing Number |
1020356 |
|
| # of Employees |
|
Business Category |
Retail: E-Commerce, Retail Websites |
|
Business Overview:
Business Overview
This business is a five-year-old, multi-channel DTC brand selling waterproof, solder-free electrical connectors and companion tools to the automotive and marine DIY community, generating $3.8M LTM net sales at an 84% gross margin. Revenue runs through Shopify (~82%), Amazon (~17% and growing), and TikTok Shop, with Amazon carrying an estimated 10-20 point margin premium over DTC and a clear runway to scale further.
Key Highlights
Waterproof, solder-free connector kits + companion heat gun; ~70 SKUs, 2-3 tested monthly
Hero SKU drives 24.6% of Shopify net sales; top 5 SKUs ~79%
3 China-based manufacturing partners; costs +1-3% YoY only
No dominant DTC competitor in this connector category
200,000+ email (60% open rate) and 68,240 SMS subscribers
Marketing Engine
Meta (~74% of spend) + Google Ads + Amazon PPC
~$30 blended CAC across Meta and Google
30-40 organic YouTube creator collaborations (up to 530K subs), zero paid influencer spend
Financial Strength
$3.8M LTM Net Sales
$1.1M LTM Adj. EBITDA
84% Gross Margin
29% Adj. EBITDA Margin
686% Adj. EBITDA Growth
Channel Mix (LTM Gross Sales)
Shopify (82%)
Amazon (17%)
TikTok/Other (1%)
Transaction Scope
100% asset sale: brand, IP, DTC/Amazon/TikTok Shop infrastructure, customer database, vendor relationships
No outstanding debts or liens
Structured transition support, up to 40 hours over 90 days
Growth Trajectory
Net sales up 166% and Adj. EBITDA up 686% vs. the prior LTM (Oct-24 to Sept-25)
Property Features and Assets:
Market Competition and Expansion:
Additional Details:
- The property is owned.
- The owner is willing to train/assist the new owner.
- This is a homebased business opportunity.
- This is not a franchise resale opportunity