AI-Enabled Marketing Application Platform

Business Overview:

This company has developed an AI-powered application that enables companies to create targeted marketing strategies, messaging, and content tailored to their customer personas.

With the power of AI combined with the client’s internal data, the application enables marketing teams to create strategies and content for an unlimited number of customer segments. Traditionally, persona mapping has been a static, periodic exercise in which personas end up on a shelf after a campaign is launched. This application empowers marketing leaders with dynamic, evolving AI-powered personas, unleashing limitless on-brand messaging for every customer persona. The UX enables seamless management of multiple personas and brands or clients, each with their own collection of unique personas.

The company is seeking to sell to a buyer that can accelerate and advance the substantial development already built into the working prototype. Ideal buyers will have development resources and the ability to bring the product to market.

NDA is required to receive a comprehensive Confidential Information Memorandum (CIM) crafted by ProNova Partners.

Contact the Seller:

To request more information regarding this listing, simply check the ADD TO REQUEST INFO BASKET button (above Quick Facts) and when you are done searching and have made all your selections, simply click on the REQUEST FREE INFO button at the bottom of this page.

Property Features and Assets:

Co-working office space (leased monthly) as well as remote teams.

Market Competition and Expansion:

Competition: There are many tools that help you create personas (Xtensio, HubSpot, McorpCX Persona, etc.) but few that are designed to help you build strategies and content for those personas once they are created. A notable exception is Aampe, who raised $18 million to develop their personalization tool. However, their focus is helping companies refine their apps by integrating AI-powered personalization.

Growth & Expansion: Moving quickly is critical as AI-related software applications are being rapidly developed.The investment will be used to establish a beachhead with clients and continue to develop and refine and further test the application.

Reason for Selling:

Continued growth. Kindly ask the seller for more information.

Additional Details:

Documents:

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