Behavior Change Science & Wellness Solutions

Business Overview:

Established in 1997, this fully remote company is a nationally recognized leader in behavior change science, with a proven track record of delivering innovative solutions to clients across the United States. Offering a comprehensive suite of services, including software as a service (SaaS) digital well-being solution, intellectual property licensing, consulting for organizations seeking to apply behavior change science, research and development projects funded by both public and private sectors, and professional training and speaking engagements. The company’s client base includes health systems, health plans, large employers, government agencies (such as NIH and CDC), wellness platform providers, universities, and major corporations like Adidas and the Lupus Foundation of America. With a staff of 12 experienced professionals, including PhD-level behavior scientists, master’s-level project managers, technology specialists, and long-tenured support staff—the business is well-positioned to deliver high-quality, science-driven solutions. Most team members have been with the company for over a decade, reflecting a stable and committed workforce. The sellers remain actively involved, from strategic direction and administration to project oversight. They are seeking a sale to ensure the long-term sustainability and continued success of the company and are open to staying on for 2-3 years to facilitate a seamless transition. Additionally, the sellers have offered to carry 15% of the purchase price as a show of faith in the continued success of the business post close. Priced at $1,000,000, this is a great opportunity to acquire a highly reputable, science-based firm with a strong foundation, and loyal clients. Growth opportunities are substantial, with potential to expand through the integration of generative AI, participation in the rapidly growing fields of lifestyle medicine and value-based care, addressing the needs of an aging population, and developing new offerings in mental health, organizational well-being, and public health initiatives.

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Market Competition and Expansion:

Growth Opportunities: Expanding into generative AI, lifestyle medicine, healthy aging, organizational well-being, and leveraging new public health trends and value-based care models for broader impact. There is also potential in leveraging new interest in genetic markers for health and broadening their impact in public health initiatives

Reason for Selling:

Succession planning as the sellers approach retirement. Kindly ask the seller for more information.

Additional Details:

Documents:

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