ECom Brand | Custom Samurai Armor Reproduction

Business Overview:

Website Closers® presents an eCommerce Brand focused in the niche category of Collectible Samurai Armor. With low competition, the company has spent the last 13+ years refining its catalog to include 100+ replica Samurai armor products, clothing, helmets, costumes, and accessories, and has attracted a fiercely loyal customer base. Today, 70% of their sales come from repeat buyers, which is insane for any eCommerce retailer. Samurai related products represent a growing TAM in the US and abroad, especially as Samurais becomes much more popularized in movies and TV shows. The recent release of Shogun by FX has become a hit and is now one of the most watched TV shows on Hulu. Buyers of products on this company’s websites are also providing the company with invaluable word-of-mouth testimonials which has given them the reputation as the premier source for samurai-related products outside of Japan. At a high $680 Average Order Value, sales remain steady throughout the year and the company has demonstrated a talent for using social media (including 13,000+ followers on Facebook) to connect with clients and expand its customer base. Here are several key performance indicators for this brand: Niche Product Line Worldwide Customers Products Used in TV.

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