SBA Pre-Qualified EComm Snack Brand | 17 Years

Business Overview:

WebsiteClosers® presents an SBA Prequalified Online Brand built around premium, adventurous Snack Foods. With 17 years in business, the company has transitioned from a small storefront to a larger eCommerce operation, offering a rich selection of Exotic and Gourmet snacks. This business operates in a highly defensible space with strong barriers to entry and is backed by a perfect 1000-rated Amazon account. This company is known for their exotic offerings, including kangaroo, alligator, and ostrich meat snacks. The company has built a broad product catalog of around 500 SKUs, many of which are proprietary private label assortments. 400 unique SKUs are available on Amazon, and 50-100 SKUs on platforms like Etsy, Walmart, eBay, and their eCommerce site.

This strategic sourcing is complemented by exclusive vendor relationships, enhancing the brand’s unique value proposition. The brand's strong market position and growth potential, with impressive figures such as a 17% repeat purchase rate, a gross margin of 66%, and a private label sales percentage of 57%. The business also enjoys a perfect Amazon Account Health Score, reflecting its solid reputation and operational excellence. The brand offers an extensive product range, primarily focused on exotic meat snacks, including varieties such as Kangaroo, Ostrich, and Alligator, alongside a selection of gourmet treats.

The company's marketing efforts are concentrated on Amazon PPC, while offering substantial opportunities for expansion into additional marketing channels such as email, SEO, and social media.

Key Performance Metrics
• SBA Prequalified
• 17% Repeat Purchase Rate
• Minimal Owner Involvement (5-10 hrs/wk.)
• 17 Years Established
• Trademark & Brand Registered
• 57% Private Label & Rising
• Perfect 1000-rated Amazon Account
• AOV $24.73
• 47% YOY Revenue Growth (CAGR)
• 98% Amazon 4+5 Star Rating

Positioned within Amazon's gated Grocery and Gourmet Foods category, the brand holds a competitive edge and potential for strategic vendor partnerships. The business model is crafted to require minimal owner involvement (semi-absentee), making it an attractive opportunity for investors or operators seeking a scalable platform. With the support of a dedicated Director of Operations and seasonal part-time staff, the business is primed for seamless management and potential scaling.

The business is SBA loan eligible and maintains clean financial records, supported by a registered trademark. Insights from Amazon Brand Analytics further empower strategic marketing and product development efforts, providing a solid foundation for future growth initiatives. This eCommerce snack brand represents a compelling acquisition target for those looking to expand within the thriving eCommerce snack industry.

Contact Website Closers today to explore this exceptional business opportunity and capitalize on its robust foundation and growth potential.

WC 3722

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