Established Massage & Skincare Spa With Recurring Membership Revenue — Southwest Virginia

Business Overview:

This established massage and skincare spa offers a rare combination: predictable recurring revenue, a turnaround that is already delivering results, and an accessible entry price. Membership dues account for roughly three-quarters of revenue, creating a subscription-like income stream that is far more stable than single-visit businesses. Annual revenue has ranged from approximately $790,000 to $890,000 for more than three years, and the spa has served its market for more than a decade. On its current 2026 pace, the business is generating approximately $39,000 in seller’s discretionary earnings with plenty of upside potential. After a difficult 2024 and 2025, the owner rebuilt the provider and front-desk team in December 2025, and the results are showing: seven of the first eight months of 2026 were profitable, and January–August revenue grew nearly 10% over the prior year, led by a 35% increase in non-member services. Skin care was relaunched in 2025 with new facials and four dedicated treatment rooms. A trained team of 12 employees is in place, supported by established operating systems, an online booking and membership platform, a structured training program, and professionally managed marketing. A member waitlist and open capacity across 14 treatment rooms show a clear path to growth. Additional upside exists in skin care services, in-spa sales, and converting the growing number of non-member guests into members. The business operates in a leased space within an established shopping center. Serious, qualified buyers only. Contact Brett Ethridge at Sunbelt Business Brokers of Northern Virginia to request an NDA, complete a Buyer Profile, and receive the full CIM.

Contact the Seller:

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Property Features and Assets:

Approximately 4,300 sq. ft. of leased space in an established shopping center, with 14 treatment rooms including four dedicated skin care rooms equipped in 2025.

Market Competition and Expansion:

Local competitors are mostly small independent day spas and massage studios. This business’s established reputation, membership infrastructure, and online booking give it a meaningful advantage.

Reason for Selling:

Owner retiring after more than a decade of ownership. Kindly ask the seller for more information.

Additional Details:

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