Established Trek Dealer & Full-Service Bike Shop
Not Disclosed, WI Marinette County
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- RE: Established Trek Dealer & Full-Service Bike Shop
- Contact: Aaron Johnson
Quick Facts
| Asking Price: | $495,000 | |
| Annual Revenue: | $292,323 | |
| Net Profit: | Not Disclosed | |
| Cash Flow: | $95,290 | |
| Total Debt: | Not Disclosed | |
| FF&E: | $18,372 | |
| Real Estate: | Not Disclosed | |
| Year Established: | 1971 | |
| Employees: | Not Disclosed | |
| BBN Listing #: | 1017881 | |
| Broker Reference #: | 60402-106650 |
Business Overview:
Full-service retail bicycle shop established in 1971, selling bicycles, electric pedal-assist bicycles, parts, and accessories, with a full-service repair department that services all makes. The shop is an authorized Trek dealer, and its current dealer agreement covers the Trek, Bontrager, and Electra brands.The sale includes the real estate: a free-standing commercial building with 1,728 sq. ft. of retail space, a full basement, and a 720 sq. ft. rear storage and shop area with an overhead door. A new furnace was installed in January 2026.Also included are saleable inventory, shop tools and repair equipment, furniture, fixtures, displays, signage, website and domain, business phone number, social media accounts, customer records, and dealer and vendor relationships to the extent transferable. The seller will provide post-closing training and transition support and may consider financing up to 5% of the purchase price for a qualified buyer.
Contact the Seller:
To request more information regarding this listing, simply check the ADD TO REQUEST INFO BASKET button (above Quick Facts) and when you are done searching and have made all your selections, simply click on the REQUEST FREE INFO button at the bottom of this page.
Property Features and Assets:
Free-standing commercial building, included in the sale. 2,448 sq. ft.: 1,728 sq. ft. of retail space plus a 720 sq. ft. rear storage and shop area with an overhead door, and a full basement. Central air and forced-air gas heat, with a new furnace installed in January 2026. Municipal water and sewer.
Market Competition and Expansion:
The shop serves its home market and a neighboring community across the state line, with limited direct competition. Buyers value its long-standing Trek dealership, because new dealer authorizations can be difficult to obtain.
A new owner could expand the electric bike category, which the shop already carries across multiple brands, and grow the service department, which runs year-round. Additional marketing through the included website and social media accounts is another avenue.
Reason for Selling:
Retirement. Kindly ask the seller for more information.
Additional Details:
- The property is owned.
- This is not homebased business opportunity.
- This is not a franchise resale opportunity
Relevant Links:
- View more Wisconsin businesses for sale
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- Find a business broker
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