Profitable Exterior Cleaning Franchise-Central VA

Business Overview:

This established exterior cleaning franchise offers a strong foothold in a growing segment of the home services industry, serving a high-income customer base across a desirable metropolitan market in Central Virginia. Operating since 2021, the business has demonstrated consistent revenue growth with diversified seasonal offerings, including power washing, roof and window cleaning, gutter maintenance, and professional-grade holiday lighting installations. With no physical storefront required and a flexible operating model, the business is well-suited for a hands-on owner-operator or a regional investor looking to expand in the home services space.

The brand is recognized as a premium provider in its market, backed by national marketing support, proprietary systems, and a centralized call center that handles estimate requests and job scheduling. The current owner has invested in targeted advertising, administrative support, and operational infrastructure to drive efficiency and scale. Growth opportunities remain untapped in several high-density neighborhoods within the exclusive service territory, making this a turnkey business with expansion potential. Modest capital expenditures, strong seasonal cash flow, and a growing customer base create a compelling foundation for a new owner to build on.  Ideally, the new owner will see this as a platform upon which to build a multi-unit business rather than simply "buying a job".

This company typically employs 2 to 4 two-man crews throughout the year - seasonal lighting accounts for about 40% of sales.  The owner provides operational support, scheduling and onsite sales.

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Property Features and Assets:

This home-based service business operates without the need for a physical storefront, keeping overhead low and operations flexible. All equipment and supplies are stored off-site, and crews are dispatched directly to customer locations throughout a defined metropolitan service area. The operational model is designed to be lean, mobile, and scalable.

This setup makes the business particularly attractive to owner-operators seeking efficiency or investors looking to replicate the model in other territories.

Assets = $57,448

Market Competition and Expansion:

The business operates in a competitive but highly fragmented industry, serving a customer segment that values reliability, professionalism, and premium service. Its differentiation lies in consistent branding, bundled service offerings, and a high-end customer experience that sets it apart from small, owner-operated providers.

The industry overall has benefited from increasing consumer demand for exterior home maintenance services, driven by rising household income and property maintenance standards.

This residential service business has demonstrated consistent year-over-year revenue growth and still holds significant upside. New marketing efforts have recently expanded into high-value residential neighborhoods, opening up further opportunities for customer acquisition. With low fixed overhead, a scalable service model, and strong brand support, this business is well-positioned for an ambitious owner to expand within its exclusive territory and to build a multi-unit business.

Reason for Selling:

Owner is pursuing other interests.

Additional Details:

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