Fitness Tracker eCom Business with Subsc. Revenue

Parsippany, NJ
Cumberland County


Asking Price: Annual Revenue:
$700,000 $743,134

Retail: E-Commerce, Retail Websites


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RE: Fitness Tracker eCom Business with Subsc. Revenue Broker: Eric Owens
Owner Financing is Available!

Quick Facts

Asking Price: $700,000
Annual Revenue: $743,134
Net Profit: $186,769
Cash Flow: $186,769
Total Debt: Not Disclosed
FF&E: Not Disclosed
Real Estate: Not Disclosed
Year Established: Not Disclosed
Employees: Not Disclosed
BBN Listing #: 685732664
Broker Reference #: 398514

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Business Overview:

Available for acquisition is a fitness eCom business started in 2019 and scaled in 2020. The main offer is a fitness tracker/smartwatch on the front-end and every buyer gets a digital membership portal access (with all types of fitness, diet and related content). Also included is a sub-brand which is a fitness tracker/smartwatch at a much higher price-point and no membership backend.

There are about $5,400/month recurring customers active. This could generate up to $64,800 in additional profit without other work or new sales over the next 12 months (not including cancellations).

Included are customer lists of over 7,800 and prospect lists of over 22,000.

This is a very hot industry to be in as both health & fitness and e-commerce continue to grow. Plus, since the owner focused so heavily on affiliates, a new owner can either further exploit that, or start advertising on ad networks (FB, Native, Google, etc.) to further scale. Same for Amazon. There are opportunities that the current owner has not gotten around to using.

Marketing:
o Affiliate marketing / CPA networks
o Email affiliates
o Facebook retargeting ads were used, but the owner didn't want to spend time managing it and stopped.

To request more information regarding this listing, simply check the ADD TO REQUEST INFO BASKET button and when you are done searching and have made all your selections, simply click on the REQUEST INFO button at the bottom of the page.

Market Competition and Expansion:

o Expand the affiliate program by partnering with another 2-3 affiliate networks. o Expand into Facebook/native ads. o Get the product on Amazon and set up Google brand ads to capitalize on search traffic. o Get more merchant account volume to handle volume increases and maintain processing power in case a merchant account is closed.

Reason for Selling:

Pursuing a different venture.

Additional Details:

  • The property is owned.
  • The owner is willing to train/assist the new owner.
  • This is a homebased business opportunity.
  • This is not a franchise resale opportunity.

Relevant Links:

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