Premium Full-Service Day Spa

Business Overview:

This full-service day spa is located in an established Boise location and has built a loyal following through consistent service quality and a refined guest experience. The business offers a full treatment menu spanning massage, facial, and body services, supported by a nationally recognized skincare brand used throughout all treatments. Signature spa packages drive strong average ticket values, and multiple revenue streams; retail skincare, supplements, gift certificates, and treatment series, provide meaningful revenue diversification beyond the treatment room.

The operation runs under capable management with established systems in place, allowing the current owner to operate in an oversight capacity. A tenured assistant director handles day-to-day operations, and a team of licensed therapists and estheticians delivers services. The business has no formal membership program, representing an immediately actionable growth lever for a new owner. With a loyal client base, a well-regarded reputation in the local market, and a turnkey infrastructure, this is a strong acquisition for a wellness-oriented buyer or an operator looking to expand in a growing Idaho market.

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Property Features and Assets:

The business operates from a single, well-appointed leased location in Boise, occupying approximately 2,766 square feet of retail-grade space. The layout includes a dedicated reception and retail area along with multiple private treatment rooms, creating a clear separation between the guest experience and the commercial front of the business. The space is purpose-built for spa operations and has been continuously occupied and improved by the current ownership since the business was established. A new lease is in place through December 31, 2026, with the landlord offering to lease the space to a buyer in conjunction with the sale.

Assets = $66,414

Market Competition and Expansion:

The day spa segment is the largest and most active category within the broader U.S. spa market. Demand is driven by a consumer shift toward preventive wellness, stress management, and self-care as routine rather than occasional indulgence. The Boise market is a particularly favorable operating environment, with a decade of above-average population growth bringing a steady influx of higher-income, wellness-oriented residents. While competition exists in the form of franchise chains and independent wellness providers, a premium, independently owned full-service day spa with an established client base, a recognized organic skincare brand, and a curated service environment occupies a differentiated position that is difficult for new entrants to replicate quickly.

Several concrete growth opportunities exist that have not been pursued under the current ownership. The most immediate is the introduction of a formal membership program -- a recurring revenue model that the existing loyal client base is well-suited to support. Additional levers include expanded corporate wellness outreach, deeper retail penetration (in-spa and online), couples services, and increased staffing to absorb demand that currently exceeds capacity. A new owner willing to invest time and modest capital in any one of these areas could generate meaningful revenue upside from a business that is already operationally sound.

Reason for Selling:

The owner has chosen to sell in order to pursue other interests. Kindly ask the seller for more information.

Additional Details:

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