Institutional & Athletic Equipment Sales & Service

Not Disclosed, GA
Johnson County


Asking Price: Annual Revenue:
$4,495,000 $13,750,000

Services: Non-classifiable


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RE: Institutional & Athletic Equipment Sales & Service Broker: Seller of Business

Quick Facts

Asking Price: $4,495,000
Annual Revenue: $13,750,000
Net Profit: $998,133
Cash Flow: $998,133
Total Debt: Not Disclosed
FF&E: $155,000
Real Estate: $1,848,000
Year Established: 1972
Employees: 10
BBN Listing #: 665935290
Broker Reference #: 020222

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Business Overview:

This is an amazing 50 year old Company that has built a STRONG, SUPER SUCCESSFUL Business. It is a full service provider of integrated solutions for institutional and athletic facilities.

For 50 YEARS, they have been serving the need for quality products with top notch service in the public and private institutions including kindergarten- 12 grade schools, colleges, universities, hospitals, parks, recreation centers, churches, military bases, research labs, and many other market places.

Their integrity and unwavering commitment is to serve the customer's product needs with the highest quality products. They work with a diverse range of top manufacturers to create the ultimate package for a client's environment and to ensure its proper installation and maintenance.

They focus on comprehensive project integration by furnishing and incorporating preliminary plans, specifications, budgeting, engineered shop drawings, field measurements, site coordination, installation and demonstration of specialty equipment.

They provide extreme value and benefit to the client with years of experience and knowledge from their salesmen, project managers and installers to guide a client through the entire process of outfitting a facility with peace of mind.

The Company plans, designs, furnishes and installs and services the following equipment and lots more:

• Gym Equipment - Goals,
• VB Equipment
• Misc. Athletic Products
• Track Equipment
• Indoor Bleacher Seating
• Outdoor Aluminum Seating
• Casework- Wood Science and Laminate,
• Lockers
• Metal Shelving
• Handicap Lifts
• Furniture
• Service and Maintenance of Bleachers
• Goals
• Divider Curtains

They cover the State of Georgia full time with sales and bid staff and do some one-off sales in surrounding states such as Alabama, South Carolina, North Carolina, and Florida as they arise. They have several long-standing direct customers in these areas.

The sales team has geographical territories in Georgia and calls on architects to affect the bid specifications, owners directly, general contractors, and project manage jobs in both categories
with dedicated project managers.

They also have a separate installation company, unlike their competitors, which allows them the crucial flexibility to meet the job schedules. The installation company has a three man crew that installs the handicap lifts, casework, lockers, metal shelving, furniture,some athletic equipment, and does the service on the lifts, bleachers, and goals., etc.

There are two types of companies that perform this type of work. They are Full-Service Dealers, like this company and one-off product firms. There are only three other Full­ Service Dealers and six one off product firms in this market.

A full-service dealer has multiple lines of products that they represent, sell, and install, in a geographical area. This Company has well over 20 product lines that they sell, either individually or packaged to Clients.

They go to the Market in two ways:
1. Sell direct to owners (ex: school system, church, private school,)
2. Bid to GCs as a subcontractor

In 2021 their revenue was 50% Direct and 50% General Contractors.

NOTE: Generally, the% is 70% GC and 30% direct. 2021 had more owners buying direct due to raising material prices and that General Contractors work was more competitive. In 2021, there were 231 customer accounts and 399 booked orders ($16,823,610). Many of them had multiple products totaling 533 product orders.
The number of customer accounts varies every year along with the % of sales. In 2020 there were 169 Customers. 320 booked orders ($14,567,680), and many of them had multiple products totally 443 product orders.

This is a solid, established Business with sound profits and sales. This is one of those rare finds! If you want a great operation, THIS IS IT! IT WILL SELL FAST!

To request more information regarding this listing, simply check the ADD TO REQUEST INFO BASKET button and when you are done searching and have made all your selections, simply click on the REQUEST INFO button at the bottom of the page.

Property Features and Assets:

The 8 Offices and Large Conference Room consist of approximately 5,000 square feet. The rent is $2,984 per month. The current lease expires July 31, 2022. A new 3 or 5 year lease can be easily secured.

Market Competition and Expansion:

Competition There are 2 different types of competitors. One is a full-service dealer like this Company and others are one off product firms. There are 3competitors in the area that full service dealers and there are 6 that are one off product firms. Growth & Expansion: Some of the strategies the company has are: 1. Expand in adjacent states with local office/salesperson 2. Hire 1 more mechanical person solely for service on bleachers and goals. This person must be able to work on other products when slow. With the 3 people they have, 1 person can help him. Right now, the sales department does not want to promote service heavily by their current subs because they don't have time. 3. Get approved on state of Georgia contract, national private buying consortium's, and federal contracts. (If minority buyer, it would be a gold mine.) 4. Get into other markets to expand into industrial and healthcare. 5. Focus more on the private school market.

Reason for Selling:

Retiring

Additional Details:

  • The property is leased.
  • The owner is willing to train/assist the new owner.
  • This is not a homebased business opportunity.
  • This is not a franchise resale opportunity.

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