Licensed Disney & Harry Potter Merchandise

Not Disclosed, FL

Relocatable


Asking Price: Annual Revenue:
$1,116,000 $1,984,667

Retail: E-Commerce, Retail Websites


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RE: Licensed Disney & Harry Potter Merchandise Broker: Ron Matheson
Owner Financing is Available!
Negotiable

Quick Facts

Asking Price: $1,116,000
Annual Revenue: $1,984,667
Net Profit: Not Disclosed
Cash Flow: $262,212
Total Debt: Not Disclosed
FF&E: Not Disclosed
Real Estate: Not Disclosed
Year Established: 2017
Employees: 3
BBN Listing #: 373059418
Broker Reference #: Listing ID: WC2309

Email or Print Listing

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Business Overview:

Website Closers® presents uniquely whimsical eCommerce Brand that sells Licensed Disney Entertainment Merchandise based on the company’s own internal designs. They sell popular offerings for Harry Potter, Star Wars, the Nightmare Before Christmas, and Disney’s Mickey and Minnie Characters. Based in Orlando, Florida near Walt Disney World, this company has seen revenues soar for its more than 2,000+ SKUs and an average order value of $16.50.

Selling mainly on Amazon, the company has expanded into 8 international sales storefronts and now averages up to 300 orders per day. Like Disney’s immense global network of fans, this brand has successfully cultivated its own huge customer base, drawing rave reviews and a 4.8 Seller Rating on Amazon.

Extremely well positioned to scale, this company has opportunities to expand into European and Asian markets while continuing to continue introducing new SKUs. The brand has its own website and could effectively boost its social media marketing campaign to direct more traffic to it. With products manufactured exclusively for this brand, the company has terrific growth options moving forward and moats built in behind a super strong license arrangement.

Marketing fully licensed Disney products on Amazon to a loyal base of Disney-loving customers, the company is set apart from the average licensed reseller of products since they sell an exclusive line of unique Disney products, designed by them, and manufactured just for them.

The company has approval to sell Disney licensed products on Amazon, which the company now successfully sells in 8 countries. The brand has ingeniously tapped into the massive popularity of items related to the Disney Brand and accompanying entertainment properties. As one of the world’s leading producers and providers of entertainment offering diversified services across television, film production, and theme parks. In fact, income from these segments now surpasses $69 Billion.

Launching a specialized product line that appeals to the global Disney Studios fan base and diverse markets has proven to be a tremendously successful operation for this company, which is clearly positioned to scale. While the brand has an eCommerce platform functioning highly in 8 countries, there are expansion options available to a new buyer, particularly through Amazon and its numerous marketplaces across Europe and Asia. Other opportunities include wholesale and distribution development.

Additionally, the company has access to not-yet launched Disney products that can be easily added to their catalog, and with the high sales generated so far for all Disney-related clothing SKUs, new products are likely to match the high sales volumes this company has achieved so far. The brand could also enhance its social media marketing and advertising campaigns to boost sales on its own website and tap into the growing email database for targeted direct marketing campaigns. The business’ history of success effectively demonstrates their incredible framework and limitless potential.

Formed in January 2017, this company began marketing a line of Disney clothing and accessories after securing approval from Disney manufacturers to sell these products, a requirement before any Disney-themed items can be sold on Amazon. The company has continuously expanded its SKUs, with items themed around Micky and Minnie Mouse, Harry Potter, Star Wars, The Nightmare Before Christmas, and more. The products are sourced locally from Disney manufacturers based in Orlando, who also make special products specifically manufactured for this company.

With 2,000+ SKUs at a modest average order value of $16.50, sales have been booming – so much so that the company now averages between 200-300 shipments each day and stocks up to $150,000 worth of inventory each year. Inventory orders are placed weekly to keep up with soaring demand.

Reflecting the ubiquitous popularity of the Disney name worldwide, the brand also sells in Brazil, the U.K., France, Spain, Canada, Singapore, and the United Arab Emirates. While sales remain steady throughout the year, there are peaks during the summer and around the holidays.

While having the Disney name and related branding on a product can be an enchanting marketing tool on its own, the company has also relied on PPC ads on Google and Amazon along with its social media accounts to boost brand awareness. Also leveraging word of mouth, which has been an effective strategy. Their reviews on Amazon and Google are quite strong and they carry a powerful Amazon Seller Rating of 4.8.

The current owners dedicate an average of 40 hours per week to operate this business. Their primary tasks include listing products, purchasing, pricing, and handling customer support. This could be effectively managed by a business development manager. There are two full-time employees, a sales manager, and a sales associate, who handle an average of 20 customer service contacts per day.

Putting out a call to Disney fans across the globe and those eager to find unique Disney gifts has proven to be a wildly successful business model for this brand, which spotted an opening for newly designed Disney products that were created by Disney’s own manufacturers.

The splendiferous gross revenues alone speak volumes about their success, and the fact that sales now consistently cross several continents make it abundantly clear how widespread the passion for all things Disney is.

Taking ownership of this company gives the buyer an opportunity to enjoy steady revenues from a business earning 200+ new orders a day. While exploring scale options that include expanding further out internationally, the company could grow by crafting new SKUs and increasing organic traffic through social media.

Since the passion for all things Disney is likely to persist for decades to come, a well-established eCommerce business such as this one has the opportunity to soar to amazing new heights of profitability.

This eCommerce Brand Represented by

Website Closers
Tech, Internet & eCom Business Brokers
Listing ID: WC2309

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Additional Details:

  • The property is owned.
  • The owner is not willing to train/assist the new owner.
  • This is not a homebased business opportunity.
  • This is not a franchise resale opportunity.

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