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- RE: Patented Innovative Camouflage Products Ecommerce
- Contact: Not Disclosed
Quick Facts
Asking Price: | $200,000 | |
Annual Revenue: | $485,413 | |
Net Profit: | Not Disclosed | |
Cash Flow: | $59,313 | |
Total Debt: | Not Disclosed | |
FF&E: | Not Disclosed | |
Real Estate: | Not Disclosed | |
Year Established: | 2008 | |
Employees: | Not Disclosed | |
BBN Listing #: | 990597 | |
Broker Reference #: | 13769 |
Business Overview:
Business Overview
This business is THE one-stop shop for all things camouflage. From cutting-edge patterns to durable, high-performance gear, they have everything needed to stay hidden and comfortable in the wild. Family owned and operated, the brand is sold predominantly on Amazon and their ecommerce website in the sports, outdoors & hunting niche.
With its global reach, robust product range, cutting-edge technology, and a commitment to quality and competitive pricing, the company is well positioned for sustained growth and expansion in the years ahead!
Key Benefits
Licensed and Proprietary Designs with potential to expand into additional products
Extensive Media Library: Hundreds of videos and images available for marketing use
Trusted Brand:1,144+ reviews with a 4.9 Star average on the website, plus 1,865+ reviews with a 4.6 Star average on Amazon
Longevity: Brand and website operating successfully since 2008
Continuous Innovation: Over 15 years of R&D, with regular product updates driven by customer feedback
Marketing
Current marketing strategies include:
Influencer Collaborations
Affiliate Program
Consistent Social Media Engagement
PPC Advertising - primary focus has been on Amazon PPC and Facebook advertising
With the right expertise or agency support in optimizing and scaling campaigns effectively across platforms to drive traffic to the website through paid ads, presents a great growth opportunity.
Operations
This is an owner operated company, with the first owner working approx. 2 hours/week and the second owner working approx. 20 hours/week overseeing all details of the business operation. Additionally, there is one contractor whose anticipated hours going forward will be closer to 2-3 hours per month. >>
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Market Competition and Expansion:
COMPETITION
Competitive advantages over the competition include:
Patented designs
Solid manufacturing partnerships
Superior website design and social media presence
Higher ratings/reviews on Amazon and website
Established email list of targeted audience
Relationships with retail buyers and celebrities
International market presence
GROWTH AND EXPANSION
This business is perfectly positioned for a new owner to take the site to the next level of growth. Strategies to continue business growth and profitability are:
Improve Website Conversion
Scale and Optimize social media advertising
Expand Ads to additional platforms beyond Facebook and Google
Grow Influencer Marketing
Increase Independent brick-and-mortar retail sales
Re-Enter Walmart, Cabela’s, and Sportsman’s Warehouse
Reduce Ad Spend on Amazon PPC
Optimize Amazon listings for better performance
Expand and Optimize sales on eBay and Etsy
Grow and Leverage email marketing campaigns
Reason for Selling:
Pursue Other Interests. Kindly ask the seller for more information.Additional Details:
- The property is Leased.
- This is not homebased business opportunity.
- This is not a franchise resale opportunity
Relevant Links:
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