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- RE: Profitable Kids Haircare Brand | Major National Mass Retailer | 60+% Gross Margins
- Contact: Jake Wawrzynski
Quick Facts
| Asking Price: | $1,330,000 | |
| Annual Revenue: | $939,381 | |
| Net Profit: | Not Disclosed | |
| Cash Flow: | $296,481 | |
| Total Debt: | Not Disclosed | |
| FF&E: | Not Disclosed | |
| Real Estate: | Not Disclosed | |
| Year Established: | 2020 | |
| Employees: | 2 | |
| BBN Listing #: | SB-59590 | |
| Broker Reference #: | FORTW001-59590 |
Business Overview:
64% Gross Margins | $296K EBITDA | $1.33M | Going Concern Asset Sale This is a rare opportunity to acquire a profitable, nationally distributed kids' haircare brand with proven mass-retail placement, strong unit economics, and a complete going concern asset transfer. The brand is being spun off from a leading multicultural consumer products company whose primary focus is shifting to a separate category. The brand has multiple active SKUs placed in a major national mass retailer across thousands of stores, with weekly replenishment and consistent sell-through. A second retailer and Amazon round out the current channel footprint. Target represents an identified near-term expansion opportunity. The transaction includes trademark, product formulations, retail relationships, digital assets, and inventory. Sellers are available for a 6–12 month consulting transition. The brand's financial profile is compelling: consistent 64% gross margins and ~31% EBITDA margins across three years, with EBITDA growing at approximately 31% annually from 2023 to 2025. Walmart digital advertising has delivered documented returns exceeding 400%, a lever that remains underutilized relative to its potential. This is a turnkey acquisition with immediate cash flow, a proven retail playbook, and meaningful upside across additional channels. KEY HIGHLIGHTS • Proven National Retail Distribution: SKUs placed in thousands of stores across a major national mass retailer — multi-year shelf history with weekly replenishment and consistent sell-through • Strong Unit Economics: 64% gross margins and consistent 30%+ EBITDA margins across 3 years; ~31% EBITDA CAGR 2023–2025; profitable and accelerating • Documented Ad Performance: Walmart digital advertising ROAS exceeds 400% — a proven, scalable, and currently underutilized growth lever • Clean Going Concern Transfer: LIVE USPTO trademark, formulations owned by seller, no debt to buyer; includes inventory, domain, social media, and all creative assets • Turnkey Transition: Sellers available for 6–12 month consulting transition; retail playbook fully documentable and transferable • Multiple Growth Paths: Additional retail doors identified; Amazon and DTC currently underdeveloped; long-term brand IP platform potential WHAT'S INCLUDED IN THE SALE • Trademark, trade name, and all associated intellectual property (USPTO — LIVE) • Product formulations for all active SKUs (owned by seller, not the manufacturer) • UPC codes and retail item setup at current retail accounts • Retail vendor relationships and buyer introductions (seller-supported transition) • Domain, social media handles, and all digital assets • Packaging artwork, product photography, and video content • Inventory at landed cost (included in asking price) • Seller consulting transition: 6–12 months IDEAL BUYER This opportunity is well-suited for a strategic CPG acquirer seeking to expand in the kids' or multicultural personal care space, a private equity or search fund with consumer products operating experience, or an individual operator seeking a turnkey brand with proven national retail traction. No manufacturing required — asset-light with a proven supply chain and retail playbook in place.
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Property Features and Assets:
Brand is asset-light. Contract manufacturer handles production, 3PL fulfillment is where everything is stored. Buyer does not need to acquire or lease anything.
Market Competition and Expansion:
The brand operates in a high-growth segment of the kids' personal care market with strong consumer tailwinds driven by demographic trends and increasing demand for specialized children's grooming products. The category benefits from consistent repeat purchase behavior and growing shelf space allocation at major mass retailers.
Reason for Selling:
Spend more time with family and they own other brands. Kindly ask the seller for more information.
Additional Details:
- The property is owned.
- This is a homebased business opportunity.
- This is not a franchise resale opportunity
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