Thriving Wellness Retailer: 11-Year Legacy + Private Label Boom

Business Overview:

This established wellness business operates a brick-and-mortar retail store with an in-house functional beverage bar and a growing e-commerce platform, specializing in premium supplements, vitamins, herbs, and functional foods. It offers a turnkey operation with documented processes, a trained team, and a balanced inventory mix (core retail vs. newly launched proprietary supplement line). Sales are split ~95% in-store and 5% online, with e-commerce showing steady growth and untapped potential for expansion through digital marketing and broader shipping. The business benefits from a healthy mix of repeat customer accounts, providing recurring revenue from custom orders and partnerships. There's significant opportunity to scale these relationships by targeting more regional wellness enthusiasts, events, and wholesale partnerships, leveraging the product's appeal for daily health and gifting. The retail location in a high-traffic shopping center drives consistent foot traffic, with seasonal peaks boosting performance. In the U.S. health and wellness market, valued at ~$180B in 2024 and projected to reach $250B by 2030 (CAGR 5-6%), macro trends include rising demand for natural, science-backed, and clean-label options like adaptogens and functional beverages, driven by consumer preferences for holistic health and preventive wellness. E-commerce is the fastest-growing channel, expected to expand 25% by 2027, fueled by convenience and personalization. Sustainability (ethical sourcing, eco-packaging) and innovative formulations are key drivers, with supplement segments growing rapidly. Micro trends in the Southeast U.S., including South Carolina, show the region as fast-growing for wellness retail, with CAGR projections supporting expansion due to tourism, local health preferences, and increasing interest in natural, authentic products. The business is well-positioned to capitalize on these trends, with opportunities to enhance online outreach (e.g., subscription models via the proprietary supplement line) and partnerships (e.g., local collaborations), potentially increasing revenue 20-30% through minimal investment.

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Property Features and Assets:

Step into a vibrant haven of wellness in a bustling shopping center alive with health-conscious shoppers year-round. This enchanting space creates positive experiences for all ages, with a seamless layout from colorful product displays to an in-house functional beverage bar equipped for fresh creations on site. Beautifully merchandised shelves showcase curated items, drawing visitors with eye-catching arrangements that spark interest and forge lasting memories over shared health delights. FF&E estimated for replacement and construction value.

Market Competition and Expansion:

In the ever-popular wellness world—a perennial favorite that has charmed generations with its timeless appeal—the landscape remains moderately competitive, rewarding those who stand out with unique touches. As consumers seek out natural experiences over mass-produced alternatives, businesses that emphasize curated, in-house methods and inclusive varieties find their niche, capitalizing on the industry's resilient charm that continues to draw loyal fans across all ages.

Reason for Selling:

To devote more time to family commitments. Kindly ask the seller for more information.

Additional Details:

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