Cruise Planners, an American Express Travel Representative

Quick Summary

Cruise Planners, an American Express Representative, home-based business model is one of the largest, privately owned, nationally recognized and continually awarded cruise selling agencies in the United States.

Quick Facts

Minimum Cash Required$495 – $10,995
Financing AssistanceAvailable
# of Existing Units725
Training & SupportYes
Military/Veteran PromotionYes
Click To See Quick Facts

Available In These States:

We are currently accepting inquiries in ALL states:

Not Available In These States:

Military & Veteran
Press Releases
Additional Info


Cruise Planners, an American Express Travel Representative

The #1 Travel Franchise 15 Years in a Row
Cruise Planners, an American Express Travel Representative, has been named the nation’s #1 home-based travel franchise by Entrepreneur magazine for 15 straight years. Our unmatched training, marketing, technology and individualized support allow you to be your own boss, travel the world and sell travel for a very low franchise investment fee.

Invest in Your Passion for Travel – No Experience Needed!
For more than 25 years, Cruise Planners has been giving people with a passion for travel and desire to be their own boss a low-cost franchise opportunity that can yield high returns. Best of all, owning a Cruise Planners franchise requires no travel agent experience! So, whether you’re a work-from-home parent, a recent retiree, a veteran or just looking for a career change, we will provide you the training and tools to start and grow your own travel advisor business.

Work From Home, Be Your Own Boss
Our home-based business model gives you the power to set your own schedule and be your own boss. With our cutting-edge technology, you’ll be able to run your business from anywhere, whether it’s from the comfort of your own home or poolside at a resort in Mexico.

Instant Credibility with American Express Travel
Cruise Planners is the #1 cruise sales franchise for the American Express Travel brand, one of the most trusted names in business. With the American Express Travel affiliation, you will gain instant credibility and access to double the amount of group inventory and promotions. You can also utilize exclusive tools and travel programs for your clients, such as the Pay with Points Program, all while earing full commission on every sale.

Marketing and Technology to Help You Grow Your Business
Cruise Planners has a comprehensive “MarTech” suite – a true blend of marketing and technology to help you grow your business. Our award-winning marketing and advertising programs are turnkey and have no hefty monthly fees. Plus, we built the first highly targeted marketing program for travel advisors using socio-economic identifiers. This means the right marketing goes to the right customer at the right time!

Your Success is Our #1 Priority
Unlike other travel franchises, our corporate office does not own competing travel companies and does not sell travel. Our focus is entirely on building your business. We provide comprehensive training to help get your business off the ground as well as a dedicated business development coach who provides you individualized attention every step of the way.

An Involved Executive Team That is Invested in You
Our executives aren’t just figure heads. They are hands-on and 100% dedicated to your success. Each member of our executive team attends all our trainings and draws upon decades of industry experience to lead informative classes on how to grow your business. Their main objective truly is to help you succeed.

More Than Just Cruises
We’re proud of our name. It is one of the most recognized names in all the travel industry, and we have the sales numbers to prove it! But we sell more than just cruises. We are top producers with all major travel partners, including cruise, land, travel insurance, excursions, flights, car rentals and more. In fact, we are the #2 top global producer in Sandals and Beach Resorts.

The Awards to Back it Up
We’re not just tooting our own horn. Entrepreneur has ranked Cruise Planners #1 in the travel category for 15 consecutive years, noting our financial strength, lack of litigation and lack of terminations. We have won awards for sales, technology, marketing and training. We are truly the most highly awarded travel company in the travel industry. Period! And we’re proud of it!

We’d love to talk with you more about your aspirations and goals. Contact us today to learn how you can start your own travel advisor franchise.


"After working as an operating room nurse for 20 years, I wanted to do something that would broaden my horizons and allow me to share my love of travel with others. With hard work and the exceptional training, marketing assistance and all round support from the home office, I am now a full-time, home-based travel professional. Joining the Cruise Planners family was the best career choice I've ever made!" Joel Wilder, RN, MCC
"John and I have been with Cruise Planners for 11 years and we are amazed at the exciting vehicles they constantly create for us to market to our clients. Thanks to the Creative Center, the home office can send us just about any size ad that fits our advertising needs - quickly."Ruth and John Shaw
"I've been a Cruise Planner for four and a half years. I had previously been in retail and have really enjoyed the flexibility, creativity and freedom of owning my own business. I love the support and relationships I have with other agents and the home office team - it's a strong family atmosphere that we all benefit from. I highly recommend joining because it's a great company and it's definitely changed my life. It is, after all, how I met my husband! And I think it will change others' lives as well." Tammy Lackey
"Cruise Planners delivers. They have a solid reputation, welcoming family atmosphere and professional, personal service. From the first phone call our experience was golden. We knew immediately this was the right choice and their Corps Care program was an excellent final touch." Crystal and Ric Rooney (Crystal served with the U.S. Air Force)

Military & Veteran Promotions

Cruise Planners, an American Express Travel Representative, offers a $1,000 discount to qualified military veterans.

Cruise Planners, an American Express Travel Representative Video(s)

Video Selections

  • 2017’s Top Travel Trends

  • Michelle Fee, CEO & Co-founder

  • Our new online booking tool for our owners!

Press Releases & Awards

11/13/2018 - Cruise Planners Takes Home “Triple Crown” from Carnival Corporation
11/13/2018 - Cruise Planners: The Only Travel Franchise to Make a Splash on Inc 5000 List
11/13/2018 - Cruise Planners Adds Nine Magellan Awards to Growing Collection of MarTech Accomplishments
8/31/2018 - Cruise Planners Transforms Professional Development with Latest Technology Investment
3/2/2018 - Cruise Planners® Welcomes Travel Franchise Insider Scott Koepf to Senior Leadership Team
11/3/2017 - Cruise Planners Wins International Franchise Association Award
10/2/2017 - Michelle Fee, Cruise Planners CEO, Triumphs as Ultimate CEO Honoree
9/22/2017 - Cruise Planners®’ Excellence Shows No Boundaries with Eight Magellan Awards
8/9/2017 - Cruise Planners Top Producers Explore the Galapagos Islands on Exclusive Trip
3/7/2017 - Cruise Planners’ Business Model Ideal for Armed Forces and First Responders
2/23/2017 - Cruise Planners Reigns as a Top Travel Franchise for Women
1/10/2017 - Cruise Planners Remains in Top Spot as Best Travel Franchise to Own on Entrepreneur’s Annual Franchise 500 List

Additional Info

Additional Investment

Cruise Planners, an American Express Travel Representative, offers in-house financing of up to 50% of the franchise fee over 12 months.