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Sure Step - Business Opportunity


Quick Summary

Our Business is Very Simple, Very Lucrative. Floors and bathtubs get very slippery and dangerous when wet. Our EXCLUSIVE Sure Step Non Slip eliminates slip and fall accidents. Our business is exploding! No Franchise Fees & 100% Royalty free...

*Please contact "Sure Step" to confirm the accuracy of any information provided on this page.

Sure Step
Business Cost, Fees & Facts for 2026

Minimum Cash Required $24,750
Year Founded 1991
# of Existing Units 350
Training & Support Yes
Military/Veteran Promotion Yes
View More Quick Facts

Available In These States:

We are currently accepting inquiries in these states:
  • AK
  • AL
  • AR
  • AZ
  • CA
  • CO
  • CT
  • DC
  • DE
  • FL
  • GA
  • HI
  • IA
  • ID
  • IL
  • IN
  • KS
  • KY
  • LA
  • MA
  • MD
  • ME
  • MI
  • MN
  • MO
  • MS
  • MT
  • NC
  • ND
  • NE
  • NH
  • NJ
  • NM
  • NV
  • NY
  • OH
  • OK
  • OR
  • PA
  • RI
  • SC
  • SD
  • TN
  • TX
  • UT
  • VA
  • VT
  • WI
  • WV
  • WY

International Availability:

Accepting In These Countries:
  • United States and Canada
  • Overview
  • Military & Veteran
  • Testimonials
  • Video

Sure Step - Business Opportunity

So Many Danger Zones…So Many Accidents…

On a rainy day, the entranceway of every store and office building becomes a danger zone - for customers and staff. Every marble floor that has just been mopped, every kitchen in every restaurant or school cafeteria; every bathtub in every hotel, every washroom floor with a few drops of water - all these places and more are legal battlefields.

Sure Step is the answer to wet dangerous floors that business owners are looking for. There is no better solution. Period.

The answer is safer floors with Sure Step…

Sure Step is pleased to offer you the exciting and profitable Sure Step Distributorship Program. A Sure Step floor increases the coefficient of friction when a floor or surface gets wet. The result is that your foot will no longer slip out from under you. The higher coefficient of friction makes it dramatically more slip-resistant - and therefore, safer.

You will be convinced, guaranteed…
One of the greatest benefits of the Sure Step demonstration is that it sells the product every time. You will have 100% confidence in the performance and benefits of your product. Guaranteed!

More good news…

  • A clean process - Sure Step is not a film or a coating. Nor does it leave any chemicals, grit or residue on the surface of the floor or bathtub. Once treated, 100% of the solution is neutralized and then removed.
  • Floor and bathtub friendly - A Sure Step treatment will not cause chipping, peeling or discoloration. In fact, a Sure Step floor and bathtub will look brand new again.
  • Floor and bathtub guarantee - Every floor and bathtub treated with Sure Step is guaranteed to have an increased coefficient of friction for at least one to five years. And we back it up with a written guarantee.

Reasons Why People join The Sure Step Team...

"Prior to Sure Step, I served as a Director of Technology Support for the Eastern half of the US for over 22 years for a company that had over 35,000 employees in the US and over 100,000 worldwide. After 22 years with this company, it was time to look for my own business, and when I received an email on franchises, I opened the email, and my Sure Step journey began.

I looked at other franchises during my due diligence phase of evaluating Sure Step. All the other opportunities had many deterrents, such as initial purchase price, royalty fees, storefront requirements and far too many rules. It became evident very quickly that many decisions around franchises were made by the corporations, thus leaving the franchise owner with very little empowerment. Because Sure Step is not a franchise, I had the empowerment to truly run my own business at a very reasonable investment, and so I purchased and became a Sure Step Distributor.

What piqued my interest around Sure Step? I was a slip and fall victim when I was 35 years old. I slipped off a wet top step at a subway station and suffered a glenoid fracture to my right shoulder. In layman’s terms, I broke my right shoulder socket in half. Needless to say, when I saw slip and fall prevention as a description of Sure Step, I was very interested. From there, I considered their client portfolio, product effectiveness, relationship with Dal-Tile, etc. in making my decision to move forward with the purchase of my Distributorship.

Since my training, I have secured some of the best restaurants and hotels in my area as clients. The individual invoices have typically ranged from $1,000 to $25,000 and I saw a return on investment within three months of making the purchase. Most recently, I provided a prestigious restaurant client a $15,000 quote and completed the job shortly after they received the quote. Sure Step corporate has also passed along several jobs as a result of the Dal-Tile relationship. It is fair to say that my business is very successful.

In summary, I am extremely happy with the decision to purchase my Sure Step Non-Slip Distributorship and have never looked back. And the Sure Step corporate team has supported me every safe step of the way!"

-Kevin Keli
Sure Step Distributor – Your Solution to Slippery When Wet

Here is just a tiny example of Sure Step jobs our Distributors have recently completed:

$250,861.65.........NFL Stadium
$93,100.00..........55+ Retirement Complex
$47,962.20..........Casino
$18,956.45..........Marriott Hotel
$22,052.00..........Casino
$14,863.50..........Casino
$16,614.00..........Casino
$33,265.00..........Jack-In-The-Box Restaurants
$9,893.10............Home2 Suites by Hilton
$47,530.00..........Casino
$24,376.45..........Marriott Hotel
$9,795.10............Hilton Hotel
And hundreds & hundreds more!


Unlimited Market Potential and Revenue…

The potential market for slip and fall protection is endless. Every floor and bathtub represents another customer. Just a couple of blocks in a typical North American city can represent thousands of square feet of potential sales.

Our distributors have made sales to almost every type of business on this list:

  • Airport Terminals
  • Apartment Blocks
  • Banks
  • Bus Terminals
  • Car Dealerships
  • Casinos
  • Condominiums
  • Convention Centers
  • Factories
  • Fitness Clubs
  • Government Buildings
  • Hospitals
  • Hotels/Motels
  • Military Bases
  • Museums
  • Nursing Homes
  • Office Buildings
  • Post Offices
  • Recreational Centers
  • Residential Homes
  • Restaurants
  • Schools/Universities
  • Shopping Malls
  • Supermarkets
  • Swimming Pools

NASCAR And Sure Step…

NASCAR is the most attended sporting event in the country and the live TV viewership is among the top as well. Auto racing provides Sure Step with a great form of national advertising for its brand, product, and distributors. NASCAR is huge, the top when it comes to Motorsports and the #1 non-slip company in the world is proud to be partnered with them. We believe this partnership allows Sure Step distributors to receive the greatest benefit. With an incredible product and virtually no competition, the time is now to join our Sure Step family.


Sure Step Protects Your Territory…

We limit the number of distributorships we sell in any area. And we give it to you in writing. In a medium-sized city - you could be the only Sure Step distributor.

$500.00 off Distributorship Fee

I received my full investment back within the first month. I had no idea I would make such a profit so soon.Grant Williams
I got my first treatment right then and there to do over 3,000 square feet of floors and its been non-stop ever since.Ryan Place
We are very pleased with the product. I would recommend Sure Step to anyone who owns a restaurant.Boston Pizza

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