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Asking Price: $13,950,000

Men's Health and Wellness Brand DTC Juggernaut

Not Disclosed, WY
Sheridan County

Business OverviewA fast-growing men’s health and wellness brand selling clean personal care products and nutritional supplements directly to consumers. The company markets three branded product lines built on ingredient-led formulas it developed and owns, reaching customers through its own ecommerce storefront and leading online marketplaces. Revenue comes from both one-time orders and a growing subscription program.Since launching live in late 2023, the brand has grown to more than $43M in trailing twelve month revenue and built an owned audience of over 441,387 customers. Day-to-day operations are handled by a transferable contractor team, and the brand, its formulations and its customer data all convey with the sale.Key BenefitsForecasted 2026 Snapshot: $54.1M revenue / $3.45M SDERapid Growth: Gross revenue up from $10.5M in 2024 to $43.3M TTM Aug’26Growing Earnings: SDE up from $1.7M in 2024 to $2.9M TTM Aug’26Recurring Revenue: $497K in subscription billings collected in August 2026Owned Audience: 441,387 customers and 499,810 active email subscribersMulti-Channel Sales: Own storefront plus leading online marketplacesFull IP Ownership: Proprietary formulations, trademarks and a copyright registrationClean Compliance Record: No recalls, FDA letters or adverse eventsTransition Support: One to three months of post-sale support and trainingMarketingNew customers come primarily from paid social and search, while owned channels keep past buyers coming back. Key channels:Paid Media: Social, search, in-app and native campaigns run by dedicated media buyersMarketplace Ads: Sponsored placements on leading marketplacesEmail: A 499,810 subscriber list driving repeat purchases and product launchesDirect Mail: Postcard campaignsPhone Sales: An in-house team focused on upsells and retentionOperationsThe company has no employees. Its work is handled by 45 independent contractors who can transfer to a new owner, while the owner focuses on strategy. Products are made in the USA, with manufacturing and fulfillment run through a US partner. Customer support blends AI-assisted email with live agents. Inventory is in addition to the asking price and will be valued at close.Financial Strength & Growth MomentumRevenue more than doubled from 2024 to 2025, and the first eight months of 2026 have already surpassed all of 2025. Earnings have risen alongside sales. The 2026 forecast, which combines actual results through August with projections for the final four months, calls for $54.1M in gross revenue and $3.45M in SDE. Selected metrics:Average Order Value: $130Gross Margin (TTM): 93%Customer Database: 441,387Active Email Subscribers: 499,810Financial SummaryForecasted 2026Gross Revenue $54,128,959 USDCash Flow $3,449,928 USDTTM Aug’26Gross Revenue $43,300,409 USDCash Flow $2,868,853 USD*Cash flow is SDE. The 2026 forecast combines actual results for January through August 2026 with projections for September through December 2026.

Cash Flow $3,449,928
Revenue $54,128,959

Asking Price: $1,199,000

PROFITABLE DNA NUTRITION PLATFORM, 10,000 USERS

Not Disclosed, WY
Not disclosed

PROFITABLE DNA NUTRITION PLATFORM, 10,000 USERS, 59% SDE MARGINA profitable, founder-built precision-nutrition platform that has sold its core product every day for eight years. The company translates a customer's DNA into a practical, personalized way of eating. A proprietary algorithm classifies each customer into one of twenty named diet types, then generates a personalized meal plan and nutrition protocol built around how that individual actually metabolizes fat, carbohydrate, protein, caffeine, histamine, and dietary cholesterol. On top of that core sits a growing library of premium health reports — cardiovascular, methylation, micronutrient, longevity, sleep, and more — sold as an annual membership currently held by approximately 1,000 members, plus a branded supplement line matched to the genetic results. This is a product with demonstrated durable product-market fit. It launched in 2018, has served thousands of customers, and has generated revenue continuously since. The twenty-diet-type framework is what customers connect with, talk about, and return for: an identity and a plan rather than a raw data dump. Customer acquisition runs on SEO, organic search, email, and word of mouth, supported by HSA/FSA eligibility and inbound demand from clinics and integrative-medicine practitioners. The business is profitable and capital efficient. Revenue grew from under $60,000 to $555,300 in three years while remaining profitable every year. In 2025 it generated $327,200 in seller's discretionary earnings — a 59% SDE margin — on a fully remote operation with no full-time employees and approximately 79% gross margins. The platform has also proven it can extend. A 2025 supplement line and a 2026 environmental-genomics release were both built and shipped on modest budgets using the existing architecture, and a consented research cohort has been accumulating alongside the core business. These represent optionality on top of a proven cash-generating core. Highlights:$555,300 revenue in 2025 | $327,200 SDE | ~79% gross marginsEight consecutive years of sales on the core DNA nutrition product, launched 2018~110% three-year revenue CAGR (FY22 $58.5K → FY25 $555.3K); SDE up from $29.9K to $327.2KProprietary twenty-diet-type taxonomy built on 200 vetted genetic factors, each carrying an internal Science Grade derived from a two-year peer-reviewed literature reviewAI engine generating personalized meal plans and nutrition protocols directly from genetic resultsApproximately 1,000 members paying annual fees — an established subscription layer built without a dedicated conversion programTwo acquisition paths into the core product: physical test kits fulfilled through a CLIA-certified lab, and near-zero-COGS analysis of raw data uploaded from 23andMe and Ancestry2025 supplement line with repeat-purchase behaviorDemonstrated B2B demand from wellness clinics, IV clinics, functional-medicine providers, and physiciansStrong SEO, low CAC, HSA/FSA eligibleLean and remote: owner part-time plus four independent contractors, no physical overheadConsented, transferable genome environment research dataset — a monetization path not yet activated

Cash Flow $318,521
Revenue $546,313

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