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Franchise Leaders Partner to Form Empire Franchise Group

Released: Tuesday, September 10, 2019

The Founders of Detroit Equities and Rising Phoenix Group Join Together to Become the Southeast's Largest Franchise Development Company

ATLANTA, Aug. 22, 2019 /PRNewswire/ -- Franchise leaders Dennis McKinley of Detroit Equities and Greg George of Rising Phoenix Group officially closed a deal to form Empire Franchise Group. In this agreement, they will acquire 100% of Franchise Genies to create one of the Southeast's largest franchise development companies. Rising Phoenix will invest in current Detroit Equities brands and together they will develop corporately own brands and will also seek to strategically acquire performing brands that have under five units.