Tuesday, Apr 19, 2016
Husse California tested the "coffee idea"!
Please click here for more information on Husse - California
Besides this is a very simple and free method of marketing, the secret here is the drink because:
- We have realized that dog owners change route if they hear rumour of free drinks/ coffee for pet owners. Somehow that spreads quickly throughout the park, beach or whatever “hot spot” you decide to do it.
- Pet owners stay and “hang” at the Husse car when they have a drink in their hand. They don’t walk away. If pets also start to play with each other people stay even longer.
- This creates a social atmosphere and potential customers starts to automatically ask questions about Husse. This gives a more pleasant situation for the franchisee to promote Husse and a more relaxed way to offer a free sample.
- Because people stay and talk it often creates a crowd around the franchisee’s car which also attracts more curious pet owners.
- People walk away more satisfied and will most likely talk to their friends and family what they experienced.
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