13yr Amazon FBA ECom Brand | Supplements & Health

Business Overview:

WebsiteClosers® presents an Amazon FBA eCommerce Brand that offers Healthy, Organic Foods and Supplements, primarily via the Amazon platform. This brand was built around 3 parent SKUs that continue to hold strong demand across Amazon. Over the last 13 years, this business has built a solid reputation for offering premium plant-based products, with thousands of reviews and a consistent 4.6-star average rating on Amazon. This brand operates with a fully stocked supply chain already in place. Inventory sits across Amazon FBA and a U.S.-based 3PL, supported by a kitting partner that fills, checks, and prepares each pouch before it goes to Amazon.

Their SKUs currently drive the business, anchored by a hero product that has garnered more than 10,000 reviews. The business holds steady sales on Amazon, with most months landing between $80,000 and $120,000, thanks to the consistent speed of the two leading SKUs. Their supply chain structure makes this an easy transition for a buyer. Inventory coverage is high, with one leading SKU carrying about 11 months of supply and another about 13 months, providing stability during Q1 and Q2 demand surges. Total inventory value currently sits near $206,000 across all units, giving a buyer immediate control of a stocked operation built for continuity and quick-turn replenishment.

This brand also stands out in a growing category. Nutritional yeast alone is projected to reach more than $620 million globally within the next several years, growing at nearly 8% per year. The broader plant-based market is climbing even faster, expected to cross $160 billion by 2034. The company benefits directly from these trends, sitting at the intersection of clean-label, vegan, and functional pantry staples. Their hero SKU continues to outperform on customer satisfaction, even while priced above many competitors, demonstrating real loyalty to their non-fortified, additive-free positioning.

Key Valuation Points
• 13-Year-Old Brand
• 3 Active SKUs
• Amazon FBA Fulfillment
• 100% Owner Exit Strategy
• Full Supply Chain Readiness
• 10,000+ Social Media Following
• Competitive Market Position
• Plant-Based Nutrition Segment

Several growth paths are already visible. A major quick win is the relaunch of paused legacy SKUs, which are projected to bring in an additional $300,000 in annual sales once reintroduced under improved cost and MOQ structures from the supplier. There is also meaningful upside in reactivating Amazon Canada, where previous monthly sales reached approximately $8,000 before operations were paused and later resolved. Expansion into Walmart.com, Shopify, and a few key retail chains adds even more room for scale, especially with this brand’s clean ingredient profile and strong customer reviews already in place.

Positioned among notable competitors renowned for their natural and health-focused offerings, this brand maintains its competitive edge through rigorous quality assurance practices. Each product undergoes meticulous inspections and labeling processes, ensuring the highest standards are upheld, thereby enhancing the company's reputation and consumer trust.

The current owner is seeking a full exit to focus on refining category strategies, opening the door for a new owner to capitalize on the brand's solid foundation and expand its presence within the health and wellness industry. This is an attractive acquisition for buyers seeking a clean, straightforward brand in a steady category.

Contact WebsiteClosers® today to explore this exceptional opportunity in the thriving wellness space.

WC 3866

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