SBA Qualified, 27 Year Data Storage Brand

Relocatable, NA


Asking Price: Annual Revenue:
$5,500,000 $3,497,189

Retail: E-Commerce, Retail Websites


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RE: SBA Qualified, 27 Year Data Storage Brand Broker: Ron Matheson
Owner Financing is Available!
Negotiable

Quick Facts

Asking Price: $5,500,000
Annual Revenue: $3,497,189
Net Profit: Not Disclosed
Cash Flow: $1,478,826
Total Debt: Not Disclosed
FF&E: Not Disclosed
Real Estate: Not Disclosed
Year Established: 1994
Employees: 5
BBN Listing #: 842159418
Broker Reference #: WC2481

Email or Print Listing

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Business Overview:

Website Closers® presents an early trailblazer in the field of Data Storage, Protection, and Management Solutions through affordable iSCSI, FC SAN, SAS, NAS, and Hybrid / All Flash storage solutions. This High Technology Company has grown tremendously since it launched 27 years ago. In the nearly three decades since, the company has grown into a thriving B2B organization providing IT hardware solutions to some of the nation’s top industries and firms servicing those industries. Now serving more than 4,000+ clients, they have developed a committed customer base by having its products built-to-order … meaning once an order comes it, the product is built to the specific needs and requirements of that business. The solutions offered by this firm have become vital for companies looking to protect and manage the huge volume of data they maintain in-house.

To get a sense of how reliable this company has become for providing solutions, they now enjoy a phenomenal 60% Repeat Customer Rate. Data storage has become a crucial part of how businesses function today; the failure to properly handle and store data or keep up with the growing storage needs of a business can be disastrous, particularly for well-established firms with a long data history. Surging in popularity with companies from publishers to medical networks, educational organizations and more, the versatility of this security leader is unparalleled. Their skill in crafting custom data storage solutions puts this brand ahead of the competition. In the ever-updating technology field, staying on top of fresh developments is a must. Innovating constantly keeps this brand on top.

The company was launched in 1994 to create hardware that provides near-limitless expandable data storage for clients, while providing the highest levels of reliability. Their customer base has continued to grow, and today includes businesses of all scales. Their support services cover everything from remote sites to data centers. Trademarked proprietary products provide an exclusive edge. Understanding client needs when it comes to storage solutions is a leading aspect of the brand’s appeal. Today, 90% of their hardware sales are on their storage platforms, which come with a portfolio of high-density servers, switches, and host bus adapters. The additional 10% of revenue is from project-based infrastructure, racks, and cables. Extended warranties have also become a large revenue stream, providing 95% contribution margins to their gross revenue.

Enormous average order values range from a low of $10,000 to a high of $100,000. While they do occasionally get large orders, no single customer or client has dominated their sales. Those orders remain steady through the year, with spikes in the summer months as educational institutions getting ready for the fall semester invest in new hardware. While U.S. sales are their primary revenue driver, they have a strong authorized distributor in the UK that has been with the company for 15 years. Impressively, 55% of all police departments in the UK use their hardware. This brand also has other resellers throughout the US and Canada who buy directly from them and sell to other third parties, enabling this brand to act as a value-added distributor for the network.

The company has efficiently used a mix of traditional and digital marketing techniques to attract new customers. Networking events and trade shows, as well as hosting Lunch and Learns … all of these have driven ties with more old-school businesses, while social marketing and SEO have helped reach a new generation of clients. An email database of 20,000 subscribers ensures that their marketing newsletter reaches a wide audience, while their informative cybersecurity and storage blog helps their website to see a stellar average of 44,690+ unique monthly users. Numerous social media platforms, including Twitter, Facebook, Instagram, and LinkedIn, are utilized in their marketing strategy.

This is a full-time business with two full-time employees on staff, as well as working relationships with a commissioned salesperson, a project-based technical writer, and a webmaster. Because of the highly technical nature of the business, current ownership is interested in staying involved and assisting the new owner to ensure the business remains successful. In fact, the owner would potentially be available for several years to help focus on operational management as well as rising to additional growth opportunities. Rapidly evolving technology has made cloud storage and infrastructure a top growth field, leading to veritable terabytes of scaling options. There are opportunities for this business to partner with managed service providers as well as cloud service providers to boost growth. In addition, the company could create additional SKUs to expand the product line, such as offering data infrastructure as a business service.

Selling other brands as bundled solutions, such as combining servers with their current offerings, also opens the door for expansion. Hiring additional technical engineers so more hardware could be built more quickly, would enable to the company to take on more orders, as well. Investing in PPC ads on Google would significantly boost sales. Operating in an enormously lucrative field, this brand has the data storage solutions that companies need and the expertise to deliver them. A customer base of 4,000+ and 60% in repeat sales are both superlative examples of this company’s track record. This is a phenomenal opportunity for any investor ready to take a “byte” out of the tech industry.

This Technology Company is Represented by:

Website Closers
Tech & Internet M&A
Listing ID: WC2481

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Additional Details:

  • The property is owned.
  • The owner is not willing to train/assist the new owner.
  • This is not a homebased business opportunity.
  • This is not a franchise resale opportunity.

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