Home Staging Business

Not Disclosed, WA
King County

Asking Price: Annual Revenue:
$225,000 $154,555

Services: Business & Office Services

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RE: Home Staging Business Broker: Claudia Smith

Quick Facts

Asking Price: $225,000
Annual Revenue: $154,555
Net Profit: Not Disclosed
Cash Flow: $110,212
Total Debt: Not Disclosed
FF&E: $207,500
Real Estate: Not Disclosed
Year Established: 2009
Employees: 11
BBN Listing #: 59434955
Broker Reference #: 8002-15163

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Business Overview:

Do you have an eye for color and a passion for interior design? Use your talent to bring out the very best in homes for sale with this home staging business. This is an opportunity to own a very successful home staging business on the Eastside. With low overhead, this home-based business has huge growth potential. The business has a large inventory of furniture, wall decor, pillows, lamps, floor coverings and more updated to match current trends and styles. Inventory is stored in a 2,500 sq. ft. warehouse space with a low lease rate. Marketing has been suspended for two years so current owners could focus on their current clientele. This business is ready to grow with its next owner.

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Property Features and Assets:

This is a home-based business with inventory stored in three large, secure warehouse spaces in a converted dairy farm in the Snohomish Valley. One of the warehouse spaces is heated to protect more delicate inventory pieces. Total rent is $1,200 plus electric and the lease is month-to-month. The storage manager lives on premises. Assets=$214,500.

Market Competition and Expansion:

The owners suspended marketing efforts two years ago in an effort to service existing clients and maintain sufficient inventory. They were nearing retirement and had no desire to expand their business. A stable economy and a real estate market where homes take longer-than-usual to sell means business will be booming for the home staging market in 2019. According to a 2019 poll conducted by the National Association of Realtors, 44% of Buyer’s Agents say staging a home increases the dollar value offered, 53% of Seller's Agents say that staging a home decreased the amount of time a home spends on the market, and 83% of Buyer’s Agents say that home staging helps buyers visualize the property as their future home. Home staging is an established real estate service that home buyers have come to appreciate. In 2019, King County and Snohomish County real estate markets have increased inventory, and home selling in this area is very competitive. A year ago, sellers could count on three to five offers, but 2019 has been less predictable. Using a professional stager gives the seller an advantage over the competition by expertly preparing the home for sale. Stagers eliminate clutter, improve the flow of the home, and make the space appear bigger and brighter so that potential buyers can better visualize the home’s potential. This business receives referrals from other staging businesses in the region as those businesses often run out of inventory. There is one other advertised staging businesses in this area, so competition is small with rising demand in a very competitive real estate market. The business currently only stages vacant properties. This is an obvious area for growth since the business currently declines requests to stage occupied properties and co-mingle inventory. Creating and utilizing an online presence with a website and social media will generate exposure. Networking with real estate brokers and property investors will boost demand for their services. The demand for this service is high and supply of quality stagers is limited in the area. Investing in growing the current inventory will have a huge impact as it will allow the business to meet the growing demand for staging services.

Reason for Selling:

Owners would like to retire.

Additional Details:

  • The property is owned.
  • The owner is not willing to train/assist the new owner.
  • This is not a homebased business opportunity.
  • This is not a franchise resale opportunity.

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