Popular Local Lifestyle Magazine- Motivated!

Wake Forest, NC
Wake County


Asking Price: Annual Revenue:
$225,000 $293,571

Manufacturing: Publishing

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RE: Popular Local Lifestyle Magazine- Motivated! Broker: Jeff Snell
Owner Financing is Available!
Seller will participate in SBA mandated seller financing if required.

Quick Facts

Asking Price: $225,000
Annual Revenue: $293,571
Net Profit: Not Disclosed
Cash Flow: $137,039
Total Debt: Not Disclosed
FF&E: $10,000
Real Estate: Not Disclosed
Year Established: 2000
Employees: 4
BBN Listing #: 31786351
Broker Reference #: MAG6

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Business Overview:

This full color local area interests and lifestyle magazine has been in print for almost twenty years. Strong and loyal advertiser base enjoys broad five tier distribution model; Distribution in all Harris Teeter and Whole Foods locations; ~400 additional street distribution locations; Direct mail to home values over $250,000 on a rotating basis; all RDU International Airport distribution racks; and online distribution via the companies website. Rotating editorial theme content is popular among readers. Current owner works approximately 30 hours per week. Ad ratio is extremely good at 40% to 60% paid pages. These sales numbers produced with no full-time or part-time sales people.

eNewsletter subscriber count approaching 3,000 individuals. Motivated Seller retiring.

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Property Features and Assets:

Type of Location: Office Condo; Monthly Rent: $900; Square Footage: 1,500; Facilities: 1,500 square foot office condo more than meets the businesses requirements. Includes 5 offices with windows, reception, kitchen and bathroom with shower. Adequate parking.

Market Competition and Expansion:

Competition: There are other quality lifestyle magazines in this market, but none that have the distribution or circulation of this business. Potential Growth: Social media, eNewsletter distribution can be improved and expanded generating additional revenue. Without any question the addition of full-time salespersons would have a material impact on revenue.

Reason for Selling:

True retirement.

Additional Details:

  • The property is leased.
  • The owner is willing to train/assist the new owner.
  • This is not a homebased business opportunity.
  • This is not a franchise resale opportunity.

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