Scaling eCom Retailer in Hair Decorating Vertical

Tampa, FL
Hillsborough County


Asking Price: Annual Revenue:
$650,000 $385,322

Retail: E-Commerce, Retail Websites


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RE: Scaling eCom Retailer in Hair Decorating Vertical Broker: Ron Matheson

Quick Facts

Asking Price: $650,000
Annual Revenue: $385,322
Net Profit: Not Disclosed
Cash Flow: $176,994
Total Debt: Not Disclosed
FF&E: Not Disclosed
Real Estate: Not Disclosed
Year Established: 2010
Employees: 1
BBN Listing #: 895159418
Broker Reference #: Listing ID:  WC2221

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Business Overview:

Website Closers® presents a 10-year established, innovative retail hub that offers big brand hair accessories that drive phenomenal sales. With a highly ranked Amazon storefront, this company carries a 99% positive lifetime review rating. Also selling through their own website, Walmart.com, and eBay.com, this eCommerce Company leverages many sales channels to build consumer awareness. With more than 620 product offerings across all marketplaces, this business has 18 big name brands across 24 different hair product verticals with a lot of room for additional growth at the SKU level.

The website has been fully optimized to scale with daily catalogue updates, a mobile friendly design, and impactful automations to create an engaging user experience. Currently spending little on advertising initiatives, this business could be scaled through improved PPC on social media, Google, and Amazon, along with organic social media use, and the creation of an in-house product line through the use of historical data grabbed from thousands of previous sales. Operating on an impressively profitable foundation, this company has been strategically developed for lasting success and rapid growth.

Running on a fully stocked inventory model, all products are picked, packed, shipped and stored in a 1,500 square feet home office space, which would continue to be ample space until additional large levels of growth is desired. The current owners spend time picking and packing orders along with part time workers. Spending more than 40 hours a week to run this lucrative business, the owners are responsible for product purchases, packing, shipping label creation, and sales photography for listing creation. There is also a part time employee who works to take photos and create online listings. The incoming buyer could easily reduce the number of hours they need to spend on this company each week by shifting the shipping model to utilize Amazon FBA / 3PL as well as by hiring an online listing specialist.

Amazon’s international storefronts are another wide open opportunity here, as well as the creation of product bundles and wholesale offerings. Other untapped paths to success include influencer marketing, social media participation, and further SKU development. As part of the booming beauty industry, this company could gain tremendous traction with a digital presence on Pinterest, TikTok, Instagram, and Facebook. Industry relationships are always powerful assets as well, working with hair salons and big box stores, this business could increase sales exponentially.

An influential leader in the beauty retail market, this company has more than a decade of consistent success on their side. With a solidly profitable foundation and boundless ability to grow, this company is a strategic acquisition for any type of buyer. With incredibly lucrative digital storefronts on Amazon, Walmart, eBay, and their own website, this remarkable company leverages an impactful strategy for consumer awareness and growth. An amazing investment for any capable entrepreneur, this company is a compelling investment in a strong, global industry.

This eCommerce Retailer Represented by:

Website Closers
Tech, Internet & eCommerce Business Brokers

Listing ID:  WC2221

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Additional Details:

  • The property is owned.
  • The owner is not willing to train/assist the new owner.
  • This is not a homebased business opportunity.
  • This is not a franchise resale opportunity.

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