Well Established Unique Women’s Fashion Brand

Business Overview:

With profit margins of approximately 30%, this Company is an exclusive trademarked brand offering women’s and men’s creative festival and event clothing. It offers a curated selection of pieces that exude individuality and style… from whimsical prints to edgy statement pieces. With a commitment to quality craftsmanship and customer satisfaction, this brand ensures a seamless shopping experience, while firmly committed to sustainability and ethical production practices.  This niche is ripe for expanding product lines given the highly driven fashion industry for women.

All sales are through the company’s Shopify website with all inventory management and fulfillment handled via a 3PL facility in Australia. The owner is currently working about 30 hours per week handling the styling, designing, coordinating with manufacturer and marketing.

The e-commerce fashion industry is a massive multi-billion-dollar market expected to grow into the trillions in the next few years. With the company’s longevity online, loyal following of over 200k Instagram followers and huge market potential, this business is poised for growth!

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Market Competition and Expansion:

Key Benefits

• Longevity – well established Australian brand with 10 years online and  60% USA market share

• Future Sales Potential – USA loyalty and following with over 200K Instagram followers

• Huge Growth Potential – the company has reached its current state organically

• Elegantly designed, eye-catching premium products

 

COMPETITION

This brand’s competitive edge is their truly unique designs not found anywhere else!

 

GROWTH AND EXPANSION

Strategies a new owner could undertake to increase the revenues and profitability would be: 

• Improve conversion rates

• Several aspects of the website could be enhanced

• Increase digital marketing spend

• Hire a B2B sales team (wholesale)

• Expand to new markets (Europe)

• Developing & launching more product lines

• Increasing inventory

• Executing a formal marketing plan (business is at current level organically)

Reason for Selling:

Pursue Other Interests

Additional Details:

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