MassageLuXe Franchise - massage outlet
MassageLuXe Franchise - massage services
MassageLuXe - Day in the Life of a Franchisee
MassageLuXe Franchise - specialists
MassageLuXe Franchise - spa and massage
MassageLuXe Franchise - health benefits

Quick Summary

MassageLuXe is a fast-growing massage and spa franchise that provides luxurious treatments to clients across the country. The demand for massage franchise services is growing rapidly as more people seek out the health benefits of this time-honored practice. MassageLuXe offers services to help clients relax, remove pain, and restore health. Learn how you can start your massage franchise and join the expanding spa industry.

Quick Facts

Minimum Cash Required$100,000
Total Investment$387,800
Franchise Fee$42,500
Financing Assistance3rd Party
Year Founded2008
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How Does MassageLuXe Operate?
MassageLuXe provides spa and massage services to clients through single and multi-unit franchisees. Our spa franchises are driven by a membership revenue model that assures a significantly higher level of consistency than other spa revenues and profits on a year-round basis. MassageLuXe is committed to educating on the health benefits of massage and facial care and educates on the importance of routine services.

Why Invest in a Spa Franchise?
MassageLuXe has capitalized on membership-based massage and facial services. Franchisees have a quick ramp-up with early profit opportunities thanks to an expanding service line, product offerings, and top-notch grand opening marketing support. Many locations open with hundreds of prospects and members ready to prioritize their health and wellness.

Are you wondering why choose MassageLuXe?
If a great work ethic, plenty of determination, and a love of new opportunities are some of your top qualities, then perhaps a MassageLuXe franchise is for you! Whether you are a new entrepreneur looking to dive into the business world or a seasoned investor who wants to bolster your business portfolio, franchising with MassageLuXe has some incredible advantages. Read below for the top 10 answers to the question: Why choose MassageLuXe?

  • Unparalleled Franchisee Support & Training - MassageLuXe has a proven track record of franchise success fueled by industry knowledge coupled with best-in-class support from experts that will help you grow your business.
  • Top-End AUVs (Average Unit Value) - With a quick ramp-up, franchisees have early profit opportunities thanks to an expanding service line, products offerings, and top-notch marketing support.
  • Scaled Operations Enabled by Technology - Franchisees have access to a state-of-the-art management software that helps to coordinate all aspects of the franchise business.

Unique Revenue Stream
A membership-pricing model shaped over 15 years through successful experiences in our tanning and fitness affiliates drives MassageLuXe spa revenue. The model is designed to encourage ongoing client participation and visits, create predictable sales cycles, and reduce administration and billing time. This unique model, with multiple membership levels, ties the clients’ massage or facial session quality, therapist and esthetician compensation and total spa revenue together.

The MassageLuXe labor model provides massage therapists with a defined career. The model increases compensation opportunities and continuing education. This results in superior employee recruiting and retention.

The 5-STAR MassageLuXe Customer Service model creates additional opportunities for revenue growth and higher customer retention and referral rates. In addition to the massage services membership fees, MassageLuXe owners can develop additional revenues through gift cards and gift certificates, retail sales, and special events.

MassageLuXe Values
MassageLuXe believes in the strength and power of massage therapy and treating your skin properly. Massage therapy can relieve stress and anxiety, which improves your mental health and wellbeing. Additionally, therapeutic massage provides pain management and relief for people suffering from numerous ailments and chronic conditions.

Therapeutic massage and skin health treatments are not just a luxury — they are methods of self-care that lead to better health, pain management, and overall improvements to your wellbeing.

MassageLuXe also believes in the strength and value of water, and we encourage every client to drink plenty of water before and after each visit. Just like when you exercise, massage can dehydrate muscles and remove electrolytes. Water intake before and after your massage will prevent unnecessary soreness, possible nausea, and an overall sluggish feeling following your massage.

MassageLuXe’s Mission
MassageLuXe provides an unparalleled experience that supports and encourages health, wellbeing, and quality of life. We deliver the highest quality massage while providing a comfortable, relaxing, and luxurious environment to our clients.

The Massage Franchise Market
The demand for spa franchise services is growing rapidly. According to the American Massage Therapy Association (AMTA), the massage therapy industry is an $18 billion industry and continues to grow. An AMTA survey suggests more people are recognizing the importance of massage therapy in their lives for overall health and other benefits.

Contact us today to learn more about acquiring a MassageLuXe franchise.


MassageLuXe is focused on helping people feel great long term, not prescribing temporary solutions that often come with complications. We really appreciate MassageLuXe’s approach to overall health and wellness. The spas are beautifully designed and welcoming.MattHotchkiss , 12/9/2022 1:41:00 PM
People are turning away from using artificial means like pain medications to combat aches and pain. Being able to offer massage therapy as part of a healthy self-care plan is important to us.RobinCoble , 12/9/2022 1:41:00 PM
As someone who built a business from scratch, the franchise model looks so much easier. The recipe is right in front of me, I just need to follow it. I’m starting with three locations, and who knows from there! I have high expectations, and aspirations of opening more spas in the area as I grow my new businessesReubenLevy , 12/9/2022 1:41:00 PM
Being part of a franchise can be an amazing experience. Systems, software, color of walls, furniture, flooring – MassageLuXe has all of that thought out for you and provides the needed training.MichelleKameka , 12/9/2022 1:41:00 PM
What better place to promote our own healthy lifestyle than this brand which is all about self-care and rejuvenation. I had been a retail manager for years and was burned out, working too many hours. I knew it had to change for my well-being.PeggyAnderson , 12/9/2022 1:41:00 PM
We’ve been thinking about launching this spa since 2016, when we had a conversation with friends who are MassageLuXe franchisees and area developers in Detroit. They raved about the franchise. It’s been an exciting journey to finally purchase and open the spa in Leawood.SrinivasDevarasetty , 12/9/2022 1:41:00 PM
The health and wellness industry is booming. When looking into new business ventures, it was a natural move for me to choose MassageLuXe because of the business model. The brand allows you to offer top-of-the-line products and services from licensed massage therapists.RajNiijar , 12/9/2022 1:41:00 PM
MassageLuXe was the right choice for several reasons. They’re very honest and upfront about their business. I felt confident in the support they promised us.TravisFerran , 12/9/2022 1:41:00 PM
This is a fantastic company. It allows me great flexibility as a franchise owner. We get the best of both worlds. My wife and I still work our full-time jobs and enjoy all the benefits of business ownership. With our children being so young, we love spending time with them, and our dog, Rami. We’ve been able to define how active we are in our location and work accordingly, based on our hectic schedules.RahulPatel , 12/9/2022 1:41:00 PM
Jump on the opportunity now while there are still locations available! Eventually, there won’t be sites to develop. You will be successful no matter where you are. If you follow the system and put in the work, you’ll have a successful spa.ErikaHill , 12/9/2022 1:41:00 PM
We love our MassageLuXe spas. Working in our spas keeps us from retiring completely. It helps us keep the creative juices flowing. We’ve never looked back since joining the franchise. We have absolutely no regrets.NeenaJudge , 12/9/2022 1:41:00 PM
We are health and wellness, that’s what MassageLuXe is. It’s not just a fluff service—we provide a service that really will improve the life of our guests.EricJenkins , 12/9/2022 1:41:00 PM
We’ve been very successful since day one. MassageLuXe International does a great job of putting forth a business plan that is really easy to follow and takes all of the guess work out of it.RebeccaCollins , 12/9/2022 1:41:00 PM
We considered several spa brands, and MassageLuXe won us over with little competition. Most day spas feel more like doctors’ offices. They get you in and get you out. MassageLuXe is a more luxurious experience, and you sense that when you walk into the beautiful lobby. We also found MassageLuXe to be a tightknit franchise family with energetic leadership.PatrickCoble , 12/9/2022 1:41:00 PM

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MassageLuXe Video(s)

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  • MassageLuXe - Day in the Life of a Franchisee

Additional Info

Training & Support

Additional Investment