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Pedego Electric Bikes

Quick Summary

Pedego Electric Bikes make riding more fun. There are lots of great reasons to open a Pedego store, but the best one is simple… It’s fun! We don’t sell electric bikes. We sell fun. The electric bike industry is booming. With over 100 stores, Pedego is the market leader. Not a franchise. No franchise fees, no rules, and no royalties.

Quick Facts

Minimum Cash Required$100,000
Total Investment$75,000 – $150,000
Financing Assistance3rd Party
Year Founded2008
# of Existing Units116
Franchising Since2012
Training & SupportYes
Home Office LocationFountain Valley, CA
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Press Releases


Pedego Electric Bikes

Owning a Pedego Store is something you can be passionate about – it’s both fun and fulfilling. 
It feels good to see the smile on a customer’s face, or to hear how riding a Pedego has touched somebody’s life. 

And it’s fun! At Pedego, we’re serious about fun. We believe it’s the key to long and lasting happiness. And isn’t that what life is all about?

Background Info
A Pedego is just like a regular bike – only better! You can pedal normally (or not), and get power when you want it. It feels like being a kid again. 

The Pedego store business model includes sales, rentals, tours, accessories, and service.

Growth Industry
A recent NPD Group retail tracking study reported that electric bike sales in the US have tripled in the past 3 years, and they’ve nearly doubled in the last twelve months alone, with no signs of slowing down anytime soon.

As the market leader, Pedego is well positioned to capitalize on this exciting growth opportunity. With your help, we can take something good, and make it truly great!

Not a Franchise
Extensive training and support is provided with no franchise fees, no rules, and no royalties. We help with site selection, technical training, sales training, graphic design, sales materials & displays, local marketing, public relations, web presence, social media, and more. 

Pedego invests in national marketing campaigns to drive customers to you store. Generous financial incentives are available for your delivery van, rental fleet, charitable contributions, and more. 

Pedego was founded in 2008 by two best friends on the back of a napkin. The colorful, fun bikes were instant crowd pleasers, and world class customer service earned them a special place in the hearts of customers everywhere.

Four years later, a customer loved the brand so much he opened the first official Pedego store in Huntington Beach, CA. Since then, over 100 Pedego stores have sprung up all over the world.


"We wanted a business that would reconnect us as a family, and we found that through Pedego."Sean and Chelsea Chavez , Loving Parents - Pedego San Diego
"When a customer buys a bike from me, I know in my heart that I‘ve helped them in a way that no other product can. It’s an experience that I can't even describe."Aaron Maynard , Aaron Maynard - Retired Military - Pedego Myrtle Beach
"This doesn't feel like work to me! Every day is an exciting new adventure. I literally jump out of bed in the morning!!!"Bryan Newman , Former Golf Professional - Pedego La Quinta, Palm Springs, and Petoskey
"The thing I love the most about owning this store is the smile I bring to people’s faces. It never gets old!"Denise Buckingham , Former Corporate Professional, Carlsbad
"I’m not really selling electric bikes – I’m selling fun."Jason Medina , Retired Military - Pedego 30A
"We use the “F” word a lot... It’s all about FUN, FUN FUN!"Howard Ickes , Serial Entrepreneur/Cool Grandpa - Pedego Henderson
"This is ours. For the first time in my life, I’m not working for somebody else. It’s cool to own your own business!"Kathy Puryear , Retired Schoolteacher - Pedego Scottsdale

Military & Veteran Promotions

Pedego Electric Bikes Video(s)

Video Selections

  • Dealer Spotlight - Amanda & Jason | Pedego Electric Bikes

  • Dealer Spotlight | Pedego Myrtle Beach | Aaron Maynard

  • Dealer Spotlight | Pedego San Diego | Sean Chavez

  • Dealer Spotlight | Pedego Triangle | Don Tuttle

Press Releases & Awards

1/14/2020 - Ride to a Healthier You in 2020
12/11/2019 - Septuagenarian Cancer Survivor Rides 21,000 Miles Around the World on an Electric Bike
12/2/2019 - TV Star Valerie Bertinelli Teams With Pedego Electric Bikes for Holiday Bike Give-Away Contest

Additional Info

Training & Support

Additional Investment