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For sale is a beat making app for iOS phones. It acts as a full featured DAW (digital audio workstation) on the phone, with high quality sounds and a breadth of features that can't normally be found with desktop computers. It serves primarily aspiring musicians just getting into music production and established musicians who want something feature complete that they can use when they aren't at their workstations.
The app was launched in November of 2016, and has established a strong base of recurring revenue in the form of subscriptions to the app, for which users get full access to all of the premium sounds and the removal of ads.
o High quality music production app
o Library of sounds for content are a key asset
o Subscription monetization for long term recurring revenue
o ARPU trending up and relatively low user attrition (solid retention)
o Solid base of organic downloads through ASO
o Over 15K rankings, average 4.5/5
o 5 years of history
o Outsourced developer familiar with codebase that will work with a new owner if desired
o Multiple growth opportunities, some as simple as improving education and adoption at the top of the funnel
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Reason for Selling:
Pursuing a different venture.
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