E-Commerce Beauty Hair Product Brand

Relocatable, GA
DeKalb County

Asking Price: Annual Revenue:
$229,000 $221,000

Retail: E-Commerce, Retail Websites

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RE: E-Commerce Beauty Hair Product Brand Broker: Karl Barham
Owner Financing is Available!

Quick Facts

Asking Price: $229,000
Annual Revenue: $221,000
Net Profit: Not Disclosed
Cash Flow: $72,853
Total Debt: Not Disclosed
FF&E: Not Disclosed
Real Estate: Not Disclosed
Year Established: Not Disclosed
Employees: Not Disclosed
BBN Listing #: 122656513
Broker Reference #: 98126-200970

Email or Print Listing

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Business Overview:

This home-based profitable established turnkey eCommerce hair beauty product brand is available for sale to the right buyer. This 15-year-old company includes 17 SKUs including shampoo, conditioner, hair oil, and many other products servicing loyal customers for years. The brand specializes in natural hair care products, specifically formulated for textured and curly hair types. All products are made of natural ingredients. The owner works less than 20 hours a week due to established fulfillment including Amazon FBA and other distribution. The proprietary formulation for each product is manufactured in the US and has current distribution out of Metro Atlanta Fulfillment Center. The brand includes a Silk Press System to reduce the need for a chemical relaxer to help maintain healthy hair. This business offers a good cash flow with the flexibility of working from home in a part-time management role.

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Market Competition and Expansion:

There are several Fortune 500 companies that have moved into to this market segment with a few products. But smaller independent brands that can focus on natural ingredients are very popular. This is a long establish brand with a online and retail presence, but not many has the full product line with loyal customer base and broad retail channel with small shops established internationally. According to a report by eMarketer, in 2020, e-commerce sales of beauty and personal care products in the United States reached $38.56 billion, representing a significant increase of 32.4% compared to the previous year. While this figure encompasses the broader beauty and personal care category, it demonstrates the strong growth of online sales in this sector. Hair products, including those catering to black hair, have also experienced a surge in online sales. The convenience, wider product selection, and accessibility offered by e-commerce platforms have attracted consumers seeking specialized hair care products. Increase investment in new products, retail channel in the US and Caribbean and deploying a dedicated sales team can all drive additional growth.

Reason for Selling:

Other Interests

Additional Details:

  • The property is leased.
  • The owner is willing to train/assist the new owner.
  • This is a homebased business opportunity.
  • This is not a franchise resale opportunity.

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