Moves for Seniors - Franchise

Moves for Seniors has been serving seniors, their families, and senior living communities nationally since 2007. The business has grown through brand awareness, increasing market demand, new service offerings, and strong partnerships with other providers in the space.

Our mission is to minimize the stress seniors face when it's time to leave their long-term home - often filled with memories and belongings. The experience is also overwhelming for adult children trying to help navigate the situation, whether from nearby or across the country. Senior Move Specialists work closely with all involved to coordinate services that will streamline and simplify the process.

Moves for Seniors helps seniors and their families navigate relocations as well as preparations for aging in place. Franchisees will become trusted resources in their area to guide clients through the complexities. Decisions and change can be very emotional, so families will rely on you to minimize stress and bring calm to the chaos.

Why the Brand Stands Out

Moves for Seniors offers a high-touch, service-driven model centered on senior move management and transition support. The brand emphasizes problem-solving, project oversight, and compassionate guidance rather than heavy-labor execution, allowing franchisees to focus on building local relationships and delivering a strong client experience. No other company offers the range of services – anywhere in the continental US – that Moves for Seniors does. We are truly a one-stop-shop for move-related services.

Moves for Seniors' new franchise model is built upon recent success building business in local markets by hiring employees within those markets. Since 2021, our local market strategies have evolved and structures have been refined to support a network of franchises in addition to market-based employees.

Highlights of the opportunity include multiple revenue streams, low overhead, corporate operational support, a growing target market, strong referral potential, and the ability to build a business with purpose and community impact.

Services for Seniors

Moves for Seniors provides support throughout the relocation process, including downsizing, decluttering, move coordination, packing, unpacking, home setup, organization, and aging-in-place preparation. The brand also helps address related needs such as home cleanouts and furniture placement, creating a more manageable transition for seniors and their families.

Services for Senior Living Communities

Solutions for senior living communities reduce move-related sales barriers, improve the resident transition experience, and ease operational strain for staff. Sample services include model and internal moves, emergency or renovation-related relocations, and labor for the transport of heavy items within the community.

Partnership Opportunities

Relationship-building is a central part of the model. Franchisees are encouraged to establish themselves as a trusted referral resource for professionals and organizations serving older adults, including senior living communities, real estate agents, home health agencies, and senior placement agencies.

Market Demand

As the final waves of baby boomers near 65, the audience of seniors is huge. There are expected to be 73 million seniors by 2030 -- which will be 20% of the population in the US. This group owns homes, has purchasing power, and nearly all will require one or more of the services offered by Moves for Seniors, regardless of how they plan to age.

Moves for Seniors operates within this growing senior services industry, shaped by an expanding older adult population, increased demand for downsizing and relocation support, and a strong desire among many seniors to age in place. As more families face the practical and emotional challenges of late-life transitions, the need for trusted guidance and coordinated support continues to grow.

Demand is driven by factors such as the desire to move closer to family, transitions into assisted living, reduced ability or desire to maintain a larger home, and the need to declutter or reorganize long-time residences. Health changes, physical limitations, and loss of a spouse can also create the need for support during these transitions.

Adult children are also an important audience, often helping coordinate decisions, logistics, and communication during a loved one’s move or transition.

Why Moves for Seniors Is Well Positioned

Moves for Seniors is positioned as an end-to-end solution that combines empathetic support, senior-focused services, local partnerships, and hands-on coordination. This allows franchisees to serve both seniors and their families in a way that is practical, personal, and community-based.

Franchisee Training

Training for new franchises will be thorough and cover a number of topics in detail, including:

• ​Understanding Seniors -- providing context for the situations faced by potential clients and sharing best practices for engaging in a supportive and empathetic manner.
• The Business Model -- how Moves for Seniors franchises will build the brand, secure partnerships, and sell services.
• Services Offered -- detailed explanations of all services available.
• Systems and Processes -- this will make up a significant portion of overall training hours, covering the CRM and other important platforms, quoting, job fulfillment process, marketing, reporting, and more.
• Senior Living Community Relationships -- info about corporate relationships, best practices for building new relationships, and services available to sell to communities
  

Ideal Franchise Owner

The ideal franchise owner is someone who is comfortable networking, building partnerships, and providing meaningful support. Moves for Seniors is seeking franchisees who are locally connected, empathetic, organized, solution-oriented, and motivated to grow a business that makes a positive impact in the community.

• Enjoys networking and developing referral relationships
• Values community involvement and service
• Brings empathy, organization, and attention to detail
• Understands the challenges seniors face during downsizing and moving
• Is comfortable supporting seniors and families through stressful situations
• Has an entrepreneurial mindset and wants to help grow the concept locally

The information provided by this website should not be construed as an offer to sell any franchise in, nor is any such communication directed to the residents of, any jurisdiction requiring registration of the franchise before it is offered and sold in that jurisdiction. No franchises will be sold to any resident of any such jurisdiction until the offering has been exempted from the requirements of, or duly registered in and declared effective by, such jurisdiction and the required Franchise Disclosure Document (if any) has been delivered to the prospective franchisee before the sale complies with applicable law.