fit20 - Franchise

At fit20, we believe our science-based training method is the best way for people over 40 to regain strength and improve health. Sharing this uniquely different training method with as many people as possible is our passion.

We are a personal training franchise concept founded in The Netherlands in 2009. Currently, we have 150 studios open in 8 countries. More than 15,000 people worldwide train with us every week. We have started franchising in Virginia and are seeking entrepreneurs with a passion for hospitality and fitness. We’re looking for owners who are ready to do what it takes to build their franchise business and help their clients lead healthier lives at the same time.

We use slow-motion strength training to reach optimal results for each client at their weekly session. Since fit20 is intense training, the best training frequency is one time per week leaving necessary time for muscles to remodel, adapt and strengthen. Specialized personal trainers are at the heart of the fit20 experience. Our fit20 academy ensures these trainers are the best in their field. We have proprietary IT to track client progress and we use a proven 7-step support system to help each franchise owner build their business.

Our aim is to be the market leader in personal training for anyone who is too busy to get to the gym several times a week, or for whom working out is not a natural passion.

Three uniques fit20 advantages:

1. The fit20 training method is very different
2. Our target audience is underserved
3. We have developed a successful recurring revenue business model

If all this sounds interesting to you, please reach out to us. It would be great to learn more about you, and what your goals are! We are always happy to answer your questions about fit20.

Roger Karsten, DPT
President fit20 USA