Founded in 2009 with the philosophy that each day is made of a perfectly matched set of 1,440 minutes of opportunities, choices, and attitudes, Fitness 1440 has developed into one of the most unique fitness club concepts in the country, promoting total well being of the mind, body, and spirit.

Our customized approach enables franchise owners to open a fitness club for a fraction of the cost of many big-box brands. We work with new owners to build a club that matches their own personal vision and specific community needs - all while maintaining the Fitness 1440 brand integrity and core values.

Our detailed and proven blueprint can permit individuals - even with no industry background - to operate a successful gym. We guide and assist new owners through the entire process from site selection, layout, equipment, and signage - all the way to sales, marketing, staffing, and management.

Fitness 1440 provides guidance with third-party financing and equipment leasing, and offers vendor discounts with such companies as Matrix Fitness, Kaiser, TRX, Free Motion Fitness, Like Fitness, and many others. Marketing support includes branding, social media, paid SEM, and traditional direct mail.

If you share our passion for fitness and desire to help people change their lives, and if you're seeking a business system that's affordable and can be designed and scaled around your individual goals and needs, then contact Fitness 1440 today and see how you can "make every minute count"!